HispanicAd.com
HispanicAd.com is managed by Hispanic Media Sales, Inc. Since its inception on February 1, 1999, it has become the top destination for advertising and media news focused on the Hispanic market in the United States, Latin America, and the Caribbean. The platform provides three levels of content: 1. Daily updates featuring the latest in Hispanic advertising, creative strategies, marketing trends, media insights, promotions, and research findings. 2. Weekly articles that cover important topics, influential individuals, and companies shaping the industry. 3. A weekly newsletter that keeps subscribers informed and engaged.
Outlet metrics
Global
#4315375
United States
#1562197
Business and Consumer Services/Marketing and Advertising
#4936
Articles
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Feb 14, 2024 |
hispanicad.com | Darren Martin
By Darren Martin, Jr., Founder and CEO, Bold CultureUnfortunately, like every other year, 2024’s Big Game ads made us ask the same question, “where’s the diverse talent?” behind and on screen – and more importantly, does it feel authentic? This year felt the same and while some creatives combined culture, impact, and inclusion and sparked interest, most fell flat as just the same ol’. What is limiting more authentic approaches to diversity? Their creative teams.
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