Local Profile

Originally known as Plano Profile, our community magazine was established in 1983. When my wife and I took over Plano Profile in August 2015, we became dedicated to providing content that is both impactful and locally relevant. We have spent considerable time reflecting on what it truly means to be part of this community, realizing that it encompasses much more than just one remarkable city. In 2019, we transitioned from Plano Profile to Local Profile. This change not only marks a new name but also highlights our belief that communities extend beyond city lines. This idea has always been part of our vision. We understand that residents of Plano are interested in the vibrant happenings in Frisco and that life continues beyond municipal borders. Living in Collin County means enjoying the diverse offerings of every city within the metroplex. Ultimately, we are a magazine for Frisco, Plano, McKinney, Allen, Prosper, and beyond. We are Local Profile, dedicated to serving the entire Collin County community.

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Top 10 Things To Do This Weekend in Plano, Frisco And Addison Beyond [April 25-27, 2025]

1 day ago | localprofile.com | Marlenys Guzmán Castaños

Spring is in full swing, and North Texas is serving up a weekend lineup that’s anything but ordinary. Between blues concerts, film festivals, wine tastings and comedy legends taking the stage, April 25–27 is shaping up to be a choose-your-own-adventure kind of weekend. Pack an umbrella just in case — but with this much on the calendar, not even a few raindrops can spoil the fun.
Pickleball Fans Rejoice! Chicken N Pickle Is Coming To Allen

2 days ago | localprofile.com | Marlenys Guzmán Castaños

Chicken N Pickle is set to open its third Dallas-Fort Worth location in Allen on May 13. Located at 1221 Johnson Road, the four-acre indoor-outdoor complex features six indoor and two outdoor pickleball courts, a chef-driven restaurant, bar, beer garden and backyard-style games like cornhole, battleship and giant Jenga. The grand opening celebration will last all week, from May 13 to May 18, with themed events, open-play pickleball and giveaways.
Pickleball And Chicken Fans Rejoice! Chicken N Pickle Is Coming To Allen

2 days ago | localprofile.com | Marlenys Guzmán Castaños

Chicken N Pickle is set to open its third Dallas-Fort Worth location in Allen on May 13. Located at 1221 Johnson Road, the four-acre indoor-outdoor complex features six indoor and two outdoor pickleball courts, a chef-driven restaurant, bar, beer garden and backyard-style games like cornhole, battleship and giant Jenga. The grand opening celebration will last all week, from May 13 to May 18, with themed events, open-play pickleball and giveaways.
Where To Celebrate Mother’s Day In Plano

2 days ago | localprofile.com | Marlenys Guzmán Castaños

Mother’s Day in Plano isn’t just a celebration — it’s a full weekend of flair, flavor and a little well-earned fanfare. Whether it’s sipping rosé with live music, crafting the perfect hollandaise, or laughing through a stand-up set fueled by mom truths, there’s a little something for every matriarch and memory-maker. These events are ideal for treating mom to brunch, bubbly or a well-deserved compliment she didn’t have to ask for.
Exclusive Dinner: Enjoy Rare Wines At The Most Expensive Steakhouse In Dallas

2 days ago | localprofile.com | Marlenys Guzmán Castaños

Ready to wine a little? On May 7, Nuri Steakhouse is popping bottles and plates for an exclusive four-course dinner hosted by Morgan Twain-Peterson, Master of Wine and co-owner of California’s Bedrock Wine Co. The event begins at 6 p.m. and promises a night of bold pours, rich bites and a deep dive into the art of old vine winemaking.
Trick Rider At Omni PGA Frisco Pulls Off The Greatest Trick Of All

2 days ago | localprofile.com | Brian Ashcraft

Appearances can be deceiving. Inside, Trick Rider classic steakhouse vibes. Located at Omni PGA Frisco Resort & Spa, Trick Rider is cowboy-inspired: Staff wear Western-style shirts; above the bar, there is a 16-foot-long horse made from 4,075 crystals; the walls are decorated with framed pistols; and on the menu, there are choice cuts. The Pavlovian response is "Texas" and "steakhouse." That response is correct, but Trick Rider is much, much more than that.
Celina’s Iconic Silos Welcome New Restaurant And Cigar Lounge

3 days ago | localprofile.com | Matilda Preisendorf

Nestled inside Celina’s 40,000 square foot century-old grain silos, there’s a new destination that offers a seamless blend of history and modern luxury. From cozy firepits and live music to an upscale dining room and cigar lounge, The Silos invites guests to experience life’s best moments with a touch of history. The soft opening began in early March, and the venue is now accepting reservations five days a week — closed Mondays and Tuesdays.
The Best Playgrounds In Plano: Get Out And Play

4 days ago | localprofile.com | Matilda Preisendorf

With North Texas weather just about perfect right now, it’s the best time to round up the kids, slather on some sunscreen and head outside before the A/C bill gives you a heart attack. A trip to the playground is a win-win: the little ones get to run wild, and you get to sit down for five minutes of peace. Best of all? It’s totally free.
Texas Pie Fest Heads Back To Rockwall

4 days ago | localprofile.com | Marlenys Guzmán Castaños

Flaky crusts, fierce competition and flying whipped cream? That’s Texas Pie Fest, y’all. The seventh annual Texas Pie Fest returns to Tate Farms in Rockwall on April 26, with more slices, sprinkles and sugar-fueled fun than ever. Thanks to a GO TEXAN Event Grant from the Texas Department of Agriculture, this year’s event is cranking the oven to high and spreading the word statewide.
The Most Decorated Winery In Texas: A Taste Of Excellence

4 days ago | localprofile.com | Matilda Preisendorf

Tucked into the historic Wallis Hotel in Downtown Grapevine, Messina Hof isn’t just another stop on the town’s wine trail. With six tasting rooms and wineries along Main Street, competition is steep, but Messina Hof stands out, proudly carrying the title of “most awarded winery in Texas.” Since the Bonarrigo family opened its urban outpost in 2014, the winery has become a cornerstone of Grapevine’s evolving wine culture.