Mossy Oak

HUMBLE BEGINNINGS, DEDICATION, AND A LOT OF PASSION. In 1986, Toxey Haas, the founder and CEO of Mossy Oak, envisioned a revolutionary camouflage created from the natural elements of Mississippi – dirt, sticks, and leaves. This unique approach led to a design that was unlike any previously seen, allowing hunters to effectively blend into their surroundings and conceal their outlines. This innovation gave birth to our groundbreaking pattern, Mossy Oak Bottomland®, marking the start of the Mossy Oak legacy. Over the past 30 years, we've seen significant advancements in design technology. By integrating photorealistic 3D elements into our patterns, we've refined the art of hunting concealment. Our innovative patterns, such as Mossy Oak® Break-Up Country®, Obsession®, Shadow Grass Blades®, Mountain Country®, Mossy Oak® Elements® Agua, and the latest addition, Overwatch™, all showcase Mossy Oak’s commitment to leading the industry in concealment technology.