POPSUGAR UK

POPSUGAR UK

PopSugar Inc. is a U.S.-based media and tech firm that oversees the media platform PopSugar (written as POPSUGAR), the shopping site ShopStyle, and a monthly subscription service called PopSugar Must Have. Established in 2006 by the husband-and-wife duo Brian and Lisa Sugar, the company began as a blog focused on pop culture.

National, Consumer
English
Online/Digital

Outlet metrics

Domain Authority
72
Ranking

Global

#146192

United States

#139442

Arts and Entertainment/Arts and Entertainment

#1041

Traffic sources
Monthly visitors

Articles

  • 1 week ago | popsugar.co.uk | Joely Chilcott

    While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. For much of my adult life, I have been unconsciously on a mission to find the perfect leggings. I've tried an embarrassing amount of brands, but I'm picky when it comes to my attire. And I know I'm not the only one.

  • 2 weeks ago | popsugar.co.uk | Joely Chilcott

    Published on 11 June 2025 at 9:35At just 23-years-old, footballer Lauren James has achieved more than most. Since joining Chelsea in 2021, she has won four WSL titles, two FA Cups and the PFA Women's Young Player of the Year for the 22-23 season. Oh, and she made her first senior appearance for England in the 2023 World Cup. Not bad for someone who hadn't seriously considered becoming a professional footballer.

  • 2 weeks ago | popsugar.co.uk | Joely Chilcott

    There are a few non-negotiables in my life; roast dinners on a Sunday, painted toenails in sandals and, with the launch of each series, Love Island on TV every night. I am unashamedly a superfan of the ITV2 reality show, and am not afraid to shout about my not-so-guilty pleasure. The series that has brought us household names like Olivia Attwood, Molly-Mae Hague and Maura Higgins has reached its 10-year birthday and I can honestly, hand on heart say, I have never missed an episode.

  • 3 weeks ago | popsugar.co.uk | Harriet Davey

    Published on 6 June 2025 at 15:29While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. It's 2007, I'm listening to a new song called Umbrella by Rihanna on repeat, my hair is straightened to within an inch of its life and I've done a full face of makeup apart from my eyebrows (because they weren't even considered back then).

  • 3 weeks ago | popsugar.co.uk | Jess Beech

    Working as a Beauty Editor, I've heard the phrase "prevention is better than cure" thousands of times, but what is the sweet spot for getting Botox? I'm worried that if I wait too long, then the lines will be too difficult to smooth, and if I go too early, I'll get hooked and freeze my face until you can't tell if I'm happy or sad. At 33, my levels of collagen and elastin, the proteins that give our skin bounce and spring, have been slowly depleting (against my will) since around 25.

POPSUGAR UK journalists