STiR

STiR Tea & Coffee Industry International, which began its journey in March 2012, is the leading trade magazine for the tea and coffee sectors, boasting the highest circulation in the world. Published every two months, it integrates the regional publication Tea & Coffee Asia and provides comprehensive coverage of the tea and coffee markets. The magazine caters to manufacturers, traders, and processors in the industry, along with all the necessary equipment, machinery, supplies, and services needed to deliver these products to consumers.

International, Trade/B2B

English

Magazine

Outlet metrics

Domain Authority

Ranking

Global

#2363422

United States

#1126073

Food and Drink/Beverages

#4564

Traffic sources

Monthly visitors

Articles

Climate Change Redraws Global Tea Map

1 week ago | stir-tea-coffee.com | ROOPAK GOSWAMI

A landmark international study published in Environmental and Sustainability Indicators (May 2025) issues a stark warning: climate change will significantly redraw the contours of the global tea industry by mid-century. The research utilizes cutting-edge climate modeling and high-resolution suitability mapping to present one of the most detailed forecasts to date, conducted by scientists from Assam University in India, the University of Wisconsin, and Addis Ababa University.
Brewing Tensions: The Global Impact of 2025 Tariffs on the Coffee Industry

3 weeks ago | stir-tea-coffee.com | Emily McIntyre

As dawn breaks over misty coffee farms from Colombia to Vietnam—where the future of the $460 billion global coffee industry takes root each day—a significant shift in global trade policy is reshaping the economics and politics of our morning cup.
Kenya Suspends Rainforest Alliance Certification Nationwide

3 weeks ago | stir-tea-coffee.com | Dan Bolton

Kenya has suspended Rainforest Alliance (RA) audits, in-person inspections, and new certifications for the country's tea factories nationwide, citing high costs levied on farmers. Agriculture Principal Secretary Dr. Kipronoh Ronoh halted audits and new certifications at all tea factories, including those of independent producers, pending what he called “a further joint resolution of the matter.” This is likely to involve creating a self-regulated alternative to third-party certifiers.
Port Delays Cost Brazilian Coffee Producers Millions

3 weeks ago | stir-tea-coffee.com | Diana Jendoubi

Shipping delays in Brazil’s ports cost coffee producers and exporters millions of dollars each year. In June of 2024, the Brazilian Coffee Exporters Council (Cecafé) began studying Brazil’s principal coffee exporting ports, and the results are shocking. In April, 2025, Brazil exported 3.09 million 60kg bags of coffee.
Starbucks and Indonesia Celebrate 54 Years of Iconic Partnership at WOC Jakarta

1 month ago | stir-tea-coffee.com | Diana Jendoubi

Starbucks honored Indonesia’s rich coffee heritage at the inaugural World of Coffee Asia in Jakarta this past week. Celebrating a partnership that began in 1971, Starbucks reaffirms its long-standing commitment to giving back to the country that has given it so much over the last 54 years. The Origin That Started It All Created in 1971, the iconic Moka-Java blend (featuring a washed coffee from the island of Java) was Starbucks’ first-ever blended coffee.
Starbucks and Indonesia Celebrate 55 Years of Iconic Partnership at WOC Jakarta

1 month ago | stir-tea-coffee.com | Diana Jendoubi

Starbucks honored Indonesia’s rich coffee heritage at the inaugural World of Coffee Asia in Jakarta this past week. Celebrating a partnership that began in 1971, Starbucks reaffirms its long-standing commitment to giving back to the country that has given it so much over the last 55 years. The Origin That Started It All Created in 1971, the iconic Moka-Java blend (featuring a washed coffee from the island of Java) was Starbucks’ first-ever blended coffee.
Tea Tariff Relief but No Exemption Forthcoming

1 month ago | stir-tea-coffee.com | Dan Bolton

The mutual decision by China and the US to reduce tariffs for 90 days while negotiating a “new normal” is sufficient to resume trade that was virtually halted as US duties climbed to 152.5% on imported tea. US Trade Representative Jamieson Greer announced on May 12 that the US rate on Chinese goods would be reduced by 115% to 30%. China agreed to also lower its 125% rate by 115% to 10%. The two sides canceled 91% of tariffs on each other’s goods and suspended another 24% for 90 days.
SCA and CQI Partnership Evolves and Advances

2 months ago | stir-tea-coffee.com | Diana Jendoubi

Two major announcements were made this past weekend at the Specialty Coffee Expo in Houston, Texas, regarding the longstanding partnership between the Specialty Coffee Association (SCA) and the Coffee Quality Institute (CQI). The first heralds an evolution in coffee assessment and education, while the second celebrates the SCA’s pledge to financially support the impactful developments and advances made by the CQI.
Chinese Tea Chain’s Outstanding NASDAQ IPO

2 months ago | stir-tea-coffee.com | Dan Bolton

New style tea chain Chagee Holding’s NASDAQ listing generated $411 million on April 17, marking the most successful Chinese consumer company IPO since 2021. Chagee was valued at $6.2 billion as shares topped $33.75 post-IPO, a 21% increase over the initial public offering. Shares of Chagee’s IPO were priced at $28 under the ticker CHA. The company, founded in 2017, generated $1.71 billion (¥12.41 billion) in revenue in 2024, up from ¥10.8 billion in 2023, according to required SEC filings.
Tradeshows Adapt and Evolve

2 months ago | stir-tea-coffee.com | Dan Bolton

Spending at US-based tradeshows ($15.8 billion) exceeded pre-pandemic levels in 2024, but with fewer exhibitors, fewer net square feet of exhibit space, two million fewer attendees, and less real revenue* The Center for Exhibition Industry Research (CEIR) combines these metrics quarterly to calculate an exhibition industry index, which is still 10 points below 2019 benchmarks.