The BRAG

The BRAG

The BRAG is a publication that explores various topics including music, arts, pop culture, theatre, comedy, food, and current events, with a focus that extends both nationally and internationally. Originally launched in 2003 as a print magazine, The BRAG has evolved significantly. Its online presence has expanded from being a small part of our Sydney street press to becoming a widely-read publication with a national audience and international reach.

National
English
Magazine

Outlet metrics

Domain Authority
77
Ranking

Global

#277281

Australia

#14126

Arts and Entertainment/Music

#160

Traffic sources
Monthly visitors

Articles

  • 1 week ago | thebrag.com | Conor Lochrie |Jacque Kennedy

    In Partnership with StreetSmarts Emma McFerran is no stranger to crashing. The pro rider and ex-Nitro Circus star has experienced her fair share of spills and thrills over years of motocross and freestyle riding. But one crash, unexpected and closer to home, made her rethink the importance of riding safely. It was a routine ride, where you wouldn’t expect everything to go wrong. But it did. “It’s always the same road so I just dressed in shorts and a singlet,” she tells Rolling Stone AU/NZ.

  • Dec 9, 2024 | thebrag.com | Jacque Kennedy

    In Partnership with NovotelThis December, Sydney’s Bondi Beach is getting a splash of something magical, courtesy of Novotel. To celebrate the highly anticipated release of, Wicked, in cinemas now starring Cynthia Erivo and Ariana Grande, Novotel is bringing a two-day-only installation, to Bondi on December 14th and 15th.

  • Dec 3, 2024 | thebrag.com | Conor Lochrie |Jacque Kennedy

    Brought to you by nibIt’s not all music, mates and relaxation backstage at a Lime Cordiale show – there’s also a lot of pushups. “We’ve gotta do a hundred a day. Help that beer belly,” jokes Oli Leimbach, one half of the Lime Cordiale duo, while mid-pushup. As the brothers tour across Europe, they’ve found that sticking to a fitness routine is crucial for keeping their energy levels high and their bodies ready to perform night after night.

  • Nov 25, 2024 | thebrag.com | Conor Lochrie |Jacque Kennedy

    Brought to you by nibIt might be tempting to grab whatever’s quickest when you’re jumping from city to city, whether lapping up Euro-summer or on a massive multi-stop tour. For Australian pop-rock band Lime Cordiale, eating healthy is a top priority. Currently touring through Europe, the Leimbach brothers are mindful of their diet, making sure they fuel their bodies with the right nutrients to keep up with the demands of back-to-back shows. They’ve discovered a few tricks along the way.

  • Nov 20, 2024 | thebrag.com | Jacque Kennedy

    If you ask Matt Jones, building Four Pillars Gin brand was never just about the gin. It was about creating something people could connect with. It all started in 2012. As he found himself back in Sydney, after a stint heading up strategy for a brand experience agency in New York City, Matt leaned into an unlikely partnership opportunity: creating (and selling) gin.

The BRAG journalists