The Esports Advocate

TEA focuses on providing valuable content related to the esports and gaming industries. It also covers topics that overlap with these areas, including NFTs, the Metaverse, web3, cryptocurrency, and the influencer/creator economy.

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Esports World Cup Schedule Revealed

1 week ago | esportsadvocate.net | James Fudge

The Esports World Cup Foundation announced the schedule of competitions during its seven-week, multi-title esports competition, the Esports World Cup. The weekly events will be played across four arenas, according to the announcement. During week one Valorant, FATAL FURY: City of the Wolves, REnnsport, and Apex Legends will be featured. Week two will see League of Legends, FreeFire, Dota 2, and the Mobile Legends: Bang Bang Women’s Invitational take place.
GameSquare Partners With GGTech

1 week ago | esportsadvocate.net | James Fudge

Publicly traded esports and gaming company GameSquare Holdings (NASDAQ: GAME) announced that it has signed a strategic partnership with GGTech Entertainment. Financial terms of the deal were not disclosed. Through this new partnership, GGTech—a company focused on creating international esports, gaming, and education-focused events—will license its GAMERGY festival and University Esports brands to GameSquare for the U.S. market.
Shikenso Analytics Promotes Benedikt Becker to VP of Marketing

1 week ago | esportsadvocate.net | James Fudge

Germany-based, AI-powered sponsorship analytics firm Shikenso Analytics formally announced that Benedikt Becker has been promoted to the role of vice president of marketing. According to his LinkedIn profile, he has been in the role since January.
BLAST Reveals Duos for Fortnite Championship Series Pro-Am

1 week ago | esportsadvocate.net | James Fudge

International tournament organizer BLAST revealed the 20 duos that will compete at upcoming Fortnite Championship Series Pro-Am. The Fortnite Championship Series Pro-Am hosted by BLAST will feature top professional Fortnite players and popular content creators paired together for a live event on May 10 at USCs Galen Center in Los Angeles. A total of 40 players, paired into 20 duos, will compete in Fortnite Reload for a share of the $500,000 USD prize pool, and the FNCS Pro-Am trophy.
Miami Heretics Sign Partnership With Anthros

1 week ago | esportsadvocate.net | James Fudge

Miami-based esports and gaming company Misfits Gaming Group announced Tuesday that its Call of Duty League team Miami Heretics has partnered with ergonomic seating solutions brand Anthros. Financial terms of this new deal were not disclosed. In addition to promoting the brand across its social media channels, on jerseys, in created content, and during official competitions, Anthros gaming chairs will be used during the upcoming Call of Duty League Major 3.
SONIX Raises $2.2 Million, Launches Crowdfunding Campaign

1 week ago | esportsadvocate.net | James Fudge

Switzerland-based gaming audio solutions company SONIX announced Tuesday that it has secured an additional CHF 1.8 million—or $2.2 million USD—in a new funding round from a group of undisclosed “business angels, entrepreneurs, and family offices.” To date, the company has raised roughly CHF 6 million—or $7.3 million (based on the currency exchange rate of roughly CHF 1 = $1.22 USD for April 15, 2025).
The Esports Advocate

1 week ago | esportsadvocate.net | James Fudge

Savvy Games Group has signed a Memorandum of Understanding (MoU) with the Saudi Esports Federation, which will see both organization work together to foster growth in the local esports scene. Financial terms—if any exist between the two organizations because they are both connected to the Saudi Arabian government—were not disclosed.
Activision Blizzard Exec Armin Zerza Joins Warner Music Group

1 week ago | esportsadvocate.net | James Fudge

Warner Music Group (WMG) has hired former Activision Blizzard executive Armin Zerza to take on the role of EVP and chief financial officer. In his new role—which he officially takes on May 5—Zerza will help the music brand evolve its long-term growth strategy, reporting directly to CEO Robert Kyncl. Zerza will replace Bryan Castellani, who will leave the role, but take on an advisory position on May 5.
NRG Launches Theta Labs-Powered Fan Engagement Platform Volt

2 weeks ago | esportsadvocate.net | James Fudge

North American esports organization NRG announced Thursday that it is using Theta Labs’ decentralized GPU infrastructure to create a fan engagement platform called Volt. Financial terms of this new partnership were not disclosed.
Generation Esports Cancels HSEL Nationals LAN Event

2 weeks ago | esportsadvocate.net | James Fudge

Earlier this week Generation Esports—the owner and operator of scholastic esports program the High School Esports League, or HSEL—told coaches at participating schools via email that it had to cancel its season end, in-person LAN event, the HSEL Nationals.