The Esports Advocate

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eSports Federation of Ukraine Boycotts IESF European Event

5 days ago | esportsadvocate.net | James Fudge

The eSports Federation of Ukraine announced Friday that it would have limited participation in the annual championship for European federations, the European Esports Championship 2025, and a qualifier for the IESF World Esports Championship 2025.
OnePlus Partners With Valorant Mobile in China - The Esports Advocate

1 week ago | esportsadvocate.net | Hongyu Chen

Chinese smartphone brand OnePlus announced this week that it has signed a strategic partnership with TJ Sports for its upcoming Valorant Mobile esports competitions and activities. TJ Sports is a joint venture of game developer Riot Games and its parent company Tencent Holdings. Financial terms of the deal were not disclosed.
eCLUTCH Partners with BLAST

1 week ago | esportsadvocate.net | James Fudge

Satellite-based esports television platform eCLUTCH announced that it has signed a partnership deal with global tournament organizer BLAST. Financial terms of the deal were not disclosed. Under the terms of this deal, eCLUTCH will broadcast select BLAST esports tournaments across its platform including Fortnite, Rocket League, and Rainbow Six Siege. This deal will see eCLUTCH regularly broadcast esports content for these games for the remainder of 2025 and into 2026, according to the announcement.
Nathan Edmonds Joins The Brain Trust as Co-Founder and CMO

1 week ago | esportsadvocate.net | James Fudge

Pennsylvania-based independent game development studio The Brain Trust announced that Nathan Edmonds has joined the company as a co-founder and chief marketing officer (CMO). In this new role as CMO, Edmonds will spearhead the global marketing strategy for the company’s new flagship esports management simulation game Esports Team Manager.
Cloud9 Partners With Mueller Esports Medicine

1 week ago | esportsadvocate.net | James Fudge

North American esports organization Cloud9 and Mueller Esports Medicine announced that they have partnered to promote the company’s esports-focused wellness products, with Super Smash Bros. Melee professional player Joseph “mang0” Marquez an integral part of the campaign. Financial terms of the deal were not disclosed. Under the terms of the deal, mang0 and Cloud9 will create content around Mueller’s recovery tools such as the REVIVE pneumatic compression system and performance compression sleeves.
Riot Reveals Venues, Ticketing Info for 2025 VCT Champions

1 week ago | esportsadvocate.net | James Fudge

Riot Games recently announced that the finale for the 2025 Valorant Champions Tour (VCT) season will take place at two venues—the Les Arènes de Grand Paris Sud – Evry-Courcouronnes and the Accor Arena in Paris, France, from Sept. 12 – Oct. 5.
The Esports Advocate

2 weeks ago | esportsadvocate.net | James Fudge

The Esports Advocate has learned that the International Esports Federation (IESF) is negotiating with Lviv, Ukraine, to host its flagship event, the World Esports Championship (WEC 2025), later this year. Sources close to the matter confirmed that the city has already made a preliminary payment of $1 million USD as part of a potential $10 million agreement.
GeoGuessr Pulls Out of the Esports World Cup Festival

2 weeks ago | esportsadvocate.net | James Fudge

It took less than a week for fan reaction within the community to overturn a decision by GeoGuessr to attend the Esports World Cup Festival. On May 16, the Esports World Cup Foundation and GeoGuessr announced the game would be part of the Esports World Cup-adjacent gaming a gaming culture festival. As part of the event, GeoGuessr planned to host a “Last Chance Wildcard Tournament” during Week 3 of the EWC Festival (July 21–27) in Riyadh, Saudi Arabia.
Riot Games Wins Sports Emmy for VCT Champions 2024 Grand Final

2 weeks ago | esportsadvocate.net | James Fudge

Riot Games enjoyed a major for employees and leaders of its Valorant esports division on Tuesday at the 46th Annual Sports Emmy Awards in New York. The company won the Sports Emmy for Outstanding Esports Championship Coverage for its part in the Valorant Champions 2024 Grand Final, which featured Edward Gaming vs Team Heretics. Riot Games Global Head of Valorant Esports & Valorant Champions Tour Commissioner Leo Faria accepted the award on behalf of the company during the awards show.
Ghost Gaming Partners With Amaze Software

2 weeks ago | esportsadvocate.net | James Fudge

Amaze Holdings subsidiary Amaze Software has entered a strategic partnership with Resurgens Gaming to become the official merchandise partner for Ghost Gaming. Financial terms of the deal were not disclosed. Under the terms of this strategic partnership, Amaze will support the official Ghost Gaming merchandise store and offer a customized “integrated e-commerce platform” for the Ghost Creator Network, which supports adjacent content creators and streamers.