Website Builder Expert

5 days ago | websitebuilderexpert.com | Annie Angus

Gen Z not only spends more time online than any other generation, but it also has a large and growing spending power. For businesses selling online, harnessing the power of this group can lead to a serious increase in sales. But how do you reach them? Cracking Gen Z can feel like a mystery, especially if you’re not up to date on social media trends. Below, I’ll show you how to attract Gen Z to your online store with three strategies. Let’s get started. 🤔Who are Gen Z?

1 week ago | websitebuilderexpert.com | Annie Angus

At the Cannes Lions Festival on June 16, Reddit announced a new AI-powered social listening tool, Reddit Insights. The tool is driven by Reddit’s new internal data engine, Reddit Community Intelligence, and will give brands a new way to discover what makes their audience tick. Want to know how you can use this tool to drive your marketing decisions on Reddit? I’ll cover everything you need to know below.

1 week ago | websitebuilderexpert.com | Annie Angus

To be successful on LinkedIn, you need two things: an outstanding profile and a strong posting strategy. And with LinkedIn’s new post analytics, you have access to insights into the content your audience enjoys the most. Still, data indicates that certain posts are working for businesses across the board in 2025. I’ll go over the key LinkedIn trends driving engagement for businesses, covering content types and formats you can try yourself.

2 weeks ago | websitebuilderexpert.com | Annie Angus

Dedicating your email marketing to Pride Month will show your subscribers that you value and prioritize the celebration. Plus, it’s a great way to promote any of the initiatives you’ll be running throughout the month. The way you communicate this will vary depending on your industry and the style of newsletter you run.

2 weeks ago | websitebuilderexpert.com | Annie Angus

Having a branded podcast is a great way to establish authority and build deeper connections with your audience, but did you know that they can also act as an additional revenue stream for your business? From running ticketed webinars to creating gated content, there are endless ways to make money from your podcast. In this article, I’ll explain my top three recommendations for podcasts of all sizes.