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Aug 13, 2024 | 
jdsupra.com | Aaron Goodman
A makegood, as the name implies, is the mechanism by which a media provider will make the advertiser whole for advertisements that don’t run at all (e.g., media is preempted by a breaking news story) or run improperly (including in a manner that is inconsistent with campaign parameters or agreement terms), or for some other form of under-delivery (e.g., for the media company failing to deliver a guaranteed number of clicks or impressions, not meeting certain viewability requirements, or not...
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Aug 13, 2024 | 
lexology.com | Aaron Goodman
A makegood, as the name implies, is the mechanism by which a media provider will make the advertiser whole for advertisements that don’t run at all (e.g., media is preempted by a breaking news story) or run improperly (including in a manner that is inconsistent with campaign parameters or agreement terms), or for some other form of under-delivery (e.g., for the media company failing to deliver a guaranteed number of clicks or impressions, not meeting certain viewability requirements, or not...
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Jun 24, 2024 | 
jdsupra.com | R. Bisi Adeyemo |Aaron Goodman |Daniel Kaufman
The Protecting Americans’ Data from Foreign Adversaries Act (PADFA or the Act) was signed into law by President Joe Biden on April 24 as part of a larger foreign aid appropriations bill. Although other portions of the legislation have garnered much of the attention from the media and others, PADFA should not be overlooked. PADFA takes effect on June 23.
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Mar 12, 2024 | 
jdsupra.com | Aaron Goodman
A while back, I wrote an article titled “3 Things to Address in Digital Media Agreements,” which focused on issues related to the purchase or sale of ad space on different media channels (e.g., websites and mobile applications).
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Mar 12, 2024 | 
lexology.com | Aaron Goodman
A while back, I wrote an article titled “3 Things to Address in Digital Media Agreements,” which focused on issues related to the purchase or sale of ad space on different media channels (e.g., websites and mobile applications).
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Feb 13, 2024 | 
jdsupra.com | R. Bisi Adeyemo |Aaron Goodman
If you are participating in the digital advertising ecosystem, you likely are hearing a lot about pixels, tags, scripts and SDKs lately. But the terminology can be confusing, and terms are not always used consistently, making it difficult to wrap your arms around such technology or even to know what questions to ask. What They AreCookies are small text files stored on a computer that are managed by a web browser.
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Feb 12, 2024 | 
lexology.com | Aaron Goodman |R. Bisi Adeyemo
If you are participating in the digital advertising ecosystem, you likely are hearing a lot about pixels, tags, scripts and SDKs lately. But the terminology can be confusing, and terms are not always used consistently, making it difficult to wrap your arms around such technology or even to know what questions to ask. What They AreCookies are small text files stored on a computer that are managed by a web browser.
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Oct 2, 2023 | 00464-3/abstract&sz=64)
thelancet.com | Christopher M. Booth |Manju Sengar |Aaron Goodman
We appreciate the Correspondences from Nicolas André and Yakup Ergun on our Comment on the Common Sense Oncology (CSO) movement. 1Booth CM Sengar M Goodman A et al. Common Sense Oncology: outcomes that matter. Lancet Oncol. 24: 833-835Nicolas André makes the important point that although the specific challenges in paediatric oncology might differ from adult oncology, the principles of CSO are just as valid. We completely concur with this sentiment.
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Jul 16, 2023 | 00319-4/abstract&sz=64)
thelancet.com | Christopher M. Booth |Aaron Goodman |Brooke Wilson
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Feb 10, 2023 | 
lexblog.com | Aaron Goodman |Taylor Bloom
Unraveling the complicated world of digital media, ad tech, and the complexity of the digital advertising ecosystem can be overwhelming. Join us for our upcoming CLE webinar on Thursday, February 23, from 12:30 – 1:30 pm as Counsel Aaron Goodman and Partner Taylor Bloom address the key things you need to know and keep an eye on in 2023. This session is the second event in our six-part 2023 Advertising CLE Webinar Showcase. The program is approved for 1.0 hours of CLE credit. Read more.
