
Adele Gutman Milne
Featured in:
hospitalitynet.org
Articles
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Feb 14, 2024 |
hospitalitynet.org | Stephanie Sparks Smith |Adele Gutman Milne
Adele Gutman and Stephanie Smith on Get Great Reviews podcast discuss how your hotel reviews can either work to improve your ROI or sabotage it. Stephanie introduces a 30-point checklist audit to assess a hotel’s total online presence, where reviews are considered a foundational part for understanding their impact on conversion rates and the customer journey.
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