Articles

  • 3 days ago | streamingmedia.com | Adrian Pennington

    Sports are an “accelerator” for ad-supported streaming in Europe with short-form sports content emerging as a key driver of engagement, says Keith Bedford, GM EMEA at CTV data company Wurl. “As studios and sports broadcasters struggle to tie in major upfront deals and connect with younger audiences, new models for revenue and content discovery will be required,” he says.

  • 3 days ago | ibc.org | Adrian Pennington

    Like it or not, we are potentially only months away from the first AI-generated feature film, and Jason Zada of Secret Level could be the one to deliver it. Towards the end of 2024, a film called The Heist, clocking in at less than two minutes long, re-ignited debate about the potency of AI in Hollywood. It was created in just a few days with visuals entirely generated via text-to-video in Google’s Veo 2 platform... You are not signed in.

  • 1 week ago | svgeurope.org | Adrian Pennington

    It’s not Glastonbury or Coachella or even Lady Gaga on Copacabana beach. The biggest music event in the world is Eurovision and it’s back in Switzerland, the country where it all began in 1956.

  • 1 week ago | ibc.org | Adrian Pennington

    Trump’s tariffs and diversity rollback hijacked the agenda at the Creative Cities Convention where creators were also prominent. With the plan for US tariffs on filmed content revealed to include TV shows, British producers, distributors and broadcasters have reacted with a mix of alarm and caution... You are not signed in. Only registered users can view this article.

  • 1 week ago | ibc.org | Adrian Pennington

    Agentic AI promises to increase supply chain efficiencies and improve content personalisation as consumers begin to converse with avatars and their devices. You are not signed in. Only registered users can view this article.

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adrian pennington
adrian pennington @pennington1
9 May 25

Live from @Eurovision : The greatest show on Earth returns with a focus on enhancing the viewer experience https://t.co/0K0V8dkvox @svgeurope @ESC2025 https://t.co/dFATluezax

adrian pennington
adrian pennington @pennington1
8 May 25

Trump’s tariffs and diversity rollback hijacked the agenda at the @CCConventionUK where creators were also prominent https://t.co/jopBsoqamk @IBC365 @all3media @FilmTVCharity @ELEANORXNEALE

adrian pennington
adrian pennington @pennington1
8 May 25

first look @Eurovision set and lighting design Basel #ESC2025 https://t.co/8cJ2NkiAwC