Aisha Counts

1 day ago | bnnbloomberg.ca | Aisha Counts

MrBeast, the YouTube star with more than 390 million followers, is partnering with Link Snacks Inc. to create a line of jerky and meat sticks and extend the entertainer’s foray into food products. The Beast Packs will be co-branded with the Jack Link’s and MrBeast names, the companies said Tuesday in a statement. Closely held Link Snacks, based in Minong, Wisconsin, sells a variety of dried meat products including jerky and beef sticks, along with drink mixes and gear.

1 day ago | bloomberg.com | Aisha Counts

LOS ANGELES, CALIFORNIA - MARCH 04: MrBeast speaks onstage during the 2023 Nickelodeon Kids' Choice Awards at Microsoft Theater on March 04, 2023 in Los Angeles, California. (Photo by Alberto E. Rodriguez/Getty Images) Photographer: Alberto E. Rodriguez/Getty Images North America(Bloomberg) -- MrBeast, the YouTube star with more than 390 million followers, is partnering with Link Snacks Inc. to create a line of jerky and meat sticks and extend the entertainer’s foray into food products.

2 days ago | news.bloomberglaw.com | Aisha Counts

Traditional TV advertising expected to fall 5% this yearDisney, NBCUniversal to vie for ad dollars during upfrontsMedia companies begin showing off their new TV lineups this week to advertisers anxious about trade wars and an uncertain economy. Just 28% of marketers plan to increase their ad purchases during the so-called upfront period that starts Monday in New York, according to iSpot, a market researcher.

2 days ago | detroitnews.com | Aisha Counts

BUSINESSAisha CountsBloombergView Comments Media companies begin showing off their new TV lineups this week to advertisers anxious about trade wars and an uncertain economy. Just 28% of marketers plan to increase their ad purchases during the so-called upfront period that starts Monday in New York, according to iSpot, a market researcher. It’s during this period that sponsors make their advertising commitments for the fall TV season.

2 days ago | bloomberg.com | Aisha Counts

The NBCUniversal Upfront at Radio City Music Hall in New York on May 13, 2024. (Bloomberg) -- Media companies begin showing off their new TV lineups this week to advertisers anxious about trade wars and an uncertain economy. Just 28% of marketers plan to increase their ad purchases during the so-called upfront period that starts Monday in New York, according to iSpot, a market researcher. It’s during this period that sponsors make their advertising commitments for the fall TV season.