Alec Fenn
Journalist and Writer at Freelance
Ghostwriter for sports business leaders. 💻 https://t.co/0mk22A0jA7 📩 [email protected]
Articles
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1 month ago |
raconteur.net | Alec Fenn
In 2025, leaders are facing two major challenges. The first is convincing budget-stretched consumers to spend their hard-earned cash as inflation and tariffs cause the cost of goods to surge. The second is trying to generate mass sales growth while the cost of generating demand through online advertising continues to increase at a rapid rate.
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Jan 2, 2025 |
raconteur.net | Alec Fenn
Every business leader dreams of growth. But choosing the correct route for growth is a critical decision that leaders shouldn’t make in isolation. For some, creating a new product or service may be a natural fit. For others, international expansion could be a better option to meet overseas demand. Investment in new technology is another potential avenue. Once leaders have nailed down the best approach, each journey has its own sub-set of decisions. Which markets are both accessible and lucrative?
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Nov 21, 2024 |
raconteur.net | Alec Fenn
The world is facing an obesity crisis. In February, research by Imperial College London’s School of Public Health revealed that the total number of children, adolescents and adults living with obesity worldwide has surpassed 1 billion. That’s one in eight people globally. Researchers, who gathered data from more than 190 countries, estimated that among children and adolescents, the rate of obesity in 2022 was four times higher than in 1990.
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Nov 7, 2024 |
raconteur.net | Tom Watts |Alec Fenn
The rapid digital transformation of healthcare is equipping individuals with tools to manage their health from home, reshaping patient care. Technologies such as AI-powered apps and remote monitoring devices are driving a shift toward preventative care, enabling clinicians to detect health issues earlier and intervene proactively.
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Nov 3, 2024 |
raconteur.net | Alec Fenn
What’s in a story? Stories typically involve a character embarking on a journey in pursuit of a goal. Harry Potter went in search of the Philosopher’s Stone, Tony Montana pursued money and power, ET just wanted to return home. Along the way, characters must overcome various obstacles before a conclusive event decides whether they achieve their goal or their ambitions are thwarted. For marketing teams looking to promote their brand, the storytelling arc is much the same.
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Are you a or small or medium sized e-commerce business with experience creating gifting campaigns? If so, I want to talk to you. Article for Raconteur, deadline for interviews mid-day Tuesday. Email [email protected]. (No agencies please). #journorequest
