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2 weeks ago | 
insider.fitt.co | Ali Pokorny
London, UK / Apr 8, 2025 / MYndspan MYndspan, the first company to bring clinical-grade Magnetoencephalography (MEG) brain scanning directly to consumers, has launched its equity crowdfunding campaign on Crowdcube. Backed by strategic partnerships with neurotech leaders MEGIN, IMEDCO, Bios Health and Re:Cognition Health, MYndspan is unlocking access to the most advanced, non-invasive measure of brain function, starting at its flagship London centre.
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Jan 23, 2025 | 
insider.fitt.co | Ali Pokorny
Future’s pairing PT with TB. What’s happening: The personal training app merged with Autograph, a fan loyalty and engagement app co-founded by NFL vet Tom Brady. Brady will become co-chairman of Future’s board while tapping Autograph’s relationships with elite athletes to amplify the digital training experience. Winning mindset. Assuming the same role post-merger Future CEO Rishi Mandal believes the brands have a shared mission: connecting consumers to greatness.
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Dec 13, 2024 | 
insider.fitt.co | Ali Pokorny
Wave Company, a pioneer in digital health and wearable technology, has unveiled its latest breakthrough: TracMe, a smart fitness solution powered by its proprietary wearable and stretchable sensor, TracSil. Combining precise motion tracking with AI-driven coaching, TracMe provides an accessible, portable, and data-driven fitness experience, whether at home, traveling, or at the gym.
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Dec 12, 2024 | 
insider.fitt.co | Ali Pokorny
Kineon, a leading medtech company dedicated to changing how we approach chronic pain through next-generation red light therapy products, today announced that it has been named to Fast Company’s fourth annual Next Big Things in Tech list, honoring emerging technology that has a profound impact for industries—from education and sustainability to robotics and artificial intelligence.
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Dec 12, 2024 | 
insider.fitt.co | Ali Pokorny
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Dec 10, 2024 | 
insider.fitt.co | Ali Pokorny
Despite the recent surge in spending on home exercise equipment, the record level of funding poured into digital fitness, and the newly formed workout habits, gyms and studios will inevitably reopen. While there’s no way to know when that may be, exercising in person will take on a new form upon its return. It Will Get Worse When we say reopen, we mean zero-restriction, post-pandemic return — which still feels a long way off.
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Dec 10, 2024 | 
insider.fitt.co | Ali Pokorny
In recent weeks, there has been an endless list of new fitness and wellness companies, features, and products announced. As expected, CES produced a PR blitz. But the conference was only one part of the equation. While Peloton’s success opened the connected fitness flood gates, upgraded wearables, sleep tech, and even sex tech have emerged as the next evolution of digital health. If you’re keeping score at home, here’s a rundown of the news and announcements to have on your radar.
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Dec 10, 2024 | 
insider.fitt.co | Ali Pokorny
In this episode, Joe Vennare talked to Marco Crespo — Global Chief Commercial Officer at Gympass. Last summer, the company raised $300M in funding to expand globally. Now, with 12,000 partner gyms and more recent partnerships with online/streaming options like NEOU and 8fit, they’re creating a platform to “defeat inactivity”.
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Dec 10, 2024 | 
insider.fitt.co | Ali Pokorny
This week, Joe Vennare talks with Abigail Coleman, CEO of Territory Foods — a healthy meal delivery service offering personalized meals prepared by local chefs. The conversation covers Abby’s experience at Amazon, how Territory Foods uses data to improve its platform and personalize meals, and how Abby thinks about scaling the company going forward. For context, in recent weeks Territory has seen a huge surge in demand stemming from stay home orders.
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Dec 10, 2024 | 
insider.fitt.co | Ali Pokorny
Way back in Issue No. 12, we explored The Evolution of Athleisure. More specifically, we took stock of the challenges and opportunities facing established players and upstart brands alike. In the time since, a number of new developments have reshaped the activewear space. From leadership changes to new entrants and the continued crossover with fitness and wellness, the competition for the sweaty consumer has only intensified.
