Alison Coleman's profile photo

Alison Coleman

England

Freelance Writer at Freelance

Senior Contributor at Forbes

#Senior contributor for Forbes #editor #journalist #GhostWriter for #executives & #entrepreneurs Special interest in #startups & #thoughtleadership

Articles

  • 1 week ago | forbes.com.br | Alison Coleman

    A indústria alimentícia é um setor empolgante e desafiador para empreendedores. Muitos conseguiram transformar alimentos básicos em marcas novas e brilhantes ao focar na qualidade, inovação e em uma identidade de marca única — como mostram os exemplos de Kirsty’s, New Covent Garden Soup e Mike’s Hot Honey, nos EUA.

  • 2 weeks ago | forbes.com | Alison Coleman

    In today’s workplace, when it comes to retaining talent, offering meaningfulstaff perks is more important than ever. And a one-size-fits-all approach to employee benefits packages is a thing of the past, as the latest technologies enable businesses to offer plans tailored to their employees’ lifestyles. Instead of assuming what people want or need, AI and machine learning analyze actual data and recommend alternatives based on individual situations.

  • 2 weeks ago | forbes.com | Alison Coleman

    Food is an exciting and challenging industry for entrepreneurs. Many have successfully transformed staple foods into brilliant new brands by focusing on quality, innovation, and unique branding, as evidenced through names such as Kirsty's, New Covent Garden Soup and Mike's Hot Honey. Creating an exciting new brand from an everyday food item relies on two key factors: a brand’s willingness to challenge conventional norms and its ability to connect with its target consumers on an emotional level.

  • 2 weeks ago | employeebenefits.co.uk | Alison Coleman

    Need to know: Workforces are changing rapidly so employers need to be clear about what personalisation means. Technology-driven personalisation of health and wellbeing benefits supports the current trend towards a preventative rather than reactive approach to healthcare. Technology-based personalised approaches must, ultimately, drive better decision-making to engage employees.

  • 2 weeks ago | employeebenefits.co.uk | Alison Coleman

    London-based UKWritings provides academic writing support and educational services. Founded in 2016, the organisation employs over 90 people, including professional writers, editors, and customer service staff. In 2022 it launched a flexible benefits platform, a decision based on employee feedback, specifically the need for customisable benefits options. Some wanted better health and wellbeing support, while others wanted better financial planning or work-life balance benefits.

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Alison Coleman
Alison Coleman @alisonbcoleman
16 Apr 25

#journorequest How are #entrepreneurs #startup founders upskilling their teams in #AI? What are the challenges? Dealing with resistance? Carrot or stick approach? email: [email protected]

Alison Coleman
Alison Coleman @alisonbcoleman
11 Apr 25

Transforming Staple Foods Into Brilliant New Brands via @forbes https://t.co/duRelbwRSR

Alison Coleman
Alison Coleman @alisonbcoleman
10 Apr 25

#journorequest Looking for experts in the UK private medical insurance market #PMI from an #employeebenefit perspective, with info on market trends, market & provider news, new schemes launched, how employees use them etc. email: [email protected]