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Alli Sim

Singapore

Beauty Director at Vogue Singapore

Featured in: Favicon vogue.sg

Articles

  • 4 weeks ago | vogue.sg | Alli Sim

    If you’re ticking the age box of 45+ and you’ve remained loyal to the same moisturiser for the past few decades, then this edit of creams for mature skin is worth considering. Sure, you’ve been diligently applying your multi-step skincare routine, but beauties of advanced age also have oxidative stress, pollution, fluctuating hormone levels, and lifestyle pressures to contend with. While growing older is a privilege, ageing skin becomes fragile and is slower to repair.

  • 1 month ago | vogue.sg | Alli Sim |Dominique Yohanes |Azrin Tan

    What if the quality of your sleep and performance at work could be enhanced by time in a hyperbaric oxygen pod? Or if stress management now means exposing your body to sub-zero temperatures to improve vagal tone? Gone are the days when wellbeing was merely about a 60-minute massage and a cup of hot ginger tea before being booted back out to the real world. We live in a society driven by optimisation and that doesn’t stop when it comes to the self.

  • 1 month ago | vogue.sg | Alli Sim

    Tokens and trinkets and beauty collectibles—oh my! Whether your wedding is a year in the making or a spontaneous trip to city hall, the romance of any big day has always called for some old, something new, something borrowed and something blue—which sentimental brides keenly observe. It’s easy to get caught up in the magic and mania of it all.

  • 2 months ago | vogue.sg | Alli Sim

    You can always count on Paris Fashion Week to deliver beauty looks brimming with creativity and polish… or in the case of fall/winter 2025, a certain désordre as far as hair looks went. If one trend stood out this season, it was the embrace of imperfection and playful experimentation as make-up artists and hair gurus leaned into asymmetry, blended edges and undone brows.

  • 2 months ago | vogue.sg | Dominique Yohanes |Alli Sim |Emily Heng

    1 / 4 Shiseido Ultimune Power Infusing Serum A powerhouse, indeed. This cult-favourite serum has been revamped in 2025, sporting groundbreaking, science-backed capabilities in the vein of slowing the skin ageing cycle by over 50%.