
Alyssa Meyers
Senior Reporter at Marketing Brew
currently: covering sports for @morningbrew's @marketingbrew ◦︎ formerly: brands reporter @morningconsult ◦︎ shockingly: not a morning person ◦︎ she/her
Articles
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1 week ago |
marketingbrew.com | Alyssa Meyers
AI, meet ROI. MiQ Sigma is designed to unify your data, media, and audiences in one AI-powered advertising platform. Get deeper insights + better control. Happy Friday, and long time, no see! It’s the last day of the festival, and we’ve still got a lot of ground to cover—much like anyone who had back-to-back engagements on opposite sides of the Croisette.
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1 week ago |
marketingbrew.com | Alyssa Meyers
From memes of Tyrese Haliburton doing Reggie Miller’s famous choke celebration to a seemingly neverending stream of international soccer content leading up to the FIFA World Cup, sports are everywhere these days—even if you’re not on NBA Twitter. In fact, more than half (56%) of US adults watch sports in some capacity at least once a week, according to a survey conducted by independent ad agency PMG.
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1 week ago |
marketingbrew.com | Alyssa Meyers
AI, meet ROI. MiQ Sigma is designed to unify your data, media, and audiences in one AI-powered advertising platform. Get deeper insights + better control. It’s Cannes Lions Day 3! Halfway through. Time flies when you’re drinking rosé by the bottle on the beach.
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1 week ago |
marketingbrew.com | Alyssa Meyers
AI, meet ROI. MiQ Sigma is designed to unify your data, media, and audiences in one AI-powered advertising platform. Get deeper insights + better control. Bonjour from Day 2 of Cannes Lions! I still haven’t learned any French (or had time to visit a local grocery store), but I have already made some new discoveries in sports marketing.
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1 week ago |
marketingbrew.com | Alyssa Meyers
AI, meet ROI. MiQ Sigma is designed to unify your data, media, and audiences in one AI-powered advertising platform. Get deeper insights + better control. Hello! Or rather, bonjour! I don’t actually speak any French, but hopefully I’ll learn fast, because I’m officially on the ground in Cannes. It’s not helping that I’m running on exactly zero hours of sleep after a red-eye flight. If you saw me falling asleep in the audience at a panel, no you didn’t.
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happy NFL kickoff day to all who celebrate https://t.co/juNUDb2Ucj

click this link to see why i got away with writing the phrase "much like Vanessa Hudgens in High School Musical 2." that's all. https://t.co/UYGPHFEQi1

reading this story yesterday gave me chills, and not in a good way. sports journalists need to do so much better.

https://t.co/WtOp5fYuNx