Amber Chow

London

Fashion Editor at HYPEBEAST

Writer and Editor at Freelance

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Articles

SOOO Is the Pop-up Putting Women's Sport Front and Centre This Summer

3 weeks ago | hypebae.com | Amber Chow

As women’s sport continues its well-deserved rise in visibility and momentum, a brand-new experience is arriving in the heart of London to celebrate, support and supercharge that movement. SOOO (Style Of Our Own) is an immersive pop-up store set to take over Regent Street this summer.
Willy Chavarria and Tinder Remind Us That Pride Is About Belonging

3 weeks ago | hypebae.com | Amber Chow

Willy Chavarria has long been a fearless voice for inclusivity, so it feels only natural that he’s teamed up with Tinder and the Human Rights Campaign to launch a limited-edition Pride capsule. The collection first made its debut during last year’s Paris Men’s Fashion Week, where the designer unveiled a standout sweatshirt emblazoned with the message, “How We Love Is Who We Are.” It was a declaration of identity, acceptance and love in all its forms.
Monchhichi Meets Lazy Oaf in a Whimsical World of Color and Cuteness

3 weeks ago | hypebae.com | Amber Chow

In a world where Labubu, Sonny Angels and Smiskis have claimed shelf space and cult status, there’s one nostalgic icon that deserves a bit more of the spotlight: Monchhichi. Yes, that fuzzy little friend from our childhood is making a major style comeback — and it’s not the first time it’s entered the fashion world.
Carhartt WIP's New Womenswear Drop Softens the Edges for SS25

3 weeks ago | hypebae.com | Amber Chow

Carhartt WIP just unveiled its Spring/Summer 2025 womenswear collection, and while it proudly holds onto its rugged roots, this season brings a refined twist that feels soft, fresh and feminine. Shot through the dreamy, artful lens of Paris-based photographer Fiona Torre, the campaign is all about contrast, featuring fluid silhouettes wrapped in a hazy glow, balanced by the brand’s signature workwear backbone.
Eric Emanuel SS25 Is Retro Cool and Summer-Ready

3 weeks ago | hypebae.com | Amber Chow

New York-based designer Eric Emanuel is back — and this time, he’s bringing the heat with his first-ever Spring/Summer ready-to-wear collection for 2025. Known for his courtside-cool staples, Emanuel takes a confident leap beyond just basketball shorts and hoodies, introducing a vibrant lineup that feels tailor-made for long summer days and spontaneous nights out. While we still spot his signature athletic influence, this collection broadens the scope of his playbook.
Edge O' Beyond's New Bridal Collection Is for the Lace Lovers

3 weeks ago | hypebae.com | Amber Chow

It’s not the first time we’re putting London-based lingerie brand, Edge O’ Beyond, on your radar — best known for its sultry, sophisticated lingerie. Now, the brand has stepped gracefully into the world of bridalwear, and it’s every bit as enchanting as you’d hope.
Nike's "Think Tank 4.0" Is Here - and It's Stacked With Women Changing the Game

3 weeks ago | hypebae.com | Amber Chow

Sports 2 Mins ago 0 Launched five years ago, Nike‘s “Think Tank” intiative has grown into one of the brand’s most influential platforms to date. What began as a space for women in sport to speak candidly and push for progress is now entering its fourth chapter– stronger, sharper and more purpose-driven than ever. At its core, the “Think Tank” is a space where athletes can drop the filters and get real.
Lindsay Lohan Makes a Comeback in Old Navy's New Activewear Drop

3 weeks ago | hypebae.com | Amber Chow

Sports 2 Mins ago 0 The ’00s are officially revived, and we’ve got proof. Lindsay Lohan is back in action — this time, trading the movie set for the gym mat, starring in Old Navy’s new activewear campaign: “Old Navy, New Moves.”Let’s be real — Old Navy isn’t known for glitzy runway fashion. But that’s the point. It’s the brand we’ve all grown up with, known for affordable, feel-good clothes that work for everyone in the family.
Women's Rugby Is Finally Getting the Footwear It Deserves, Thanks to adidas

3 weeks ago | hypebae.com | Amber Chow

It’s long overdue, but women athletes are finally getting gear designed specifically for them. Adidas just launched its first-ever RS15 Avaglide — the only rugby boot created by women, for women in the game. To do that, the brand dug deep and collected detailed foot data from players at every level, including both the men’s and women’s teams from rugby powerhouses like New Zealand and France. One standout finding was that women often have narrower heels than men.
Cecilie Bahnsen x PORTER Drops Bag Collaboration

3 weeks ago | hypebae.com | Amber Chow

PORTER, the Japanese bag label by Yoshida & Co., is celebrating its 90th birthday — and it’s doing so in the most romantic way. Teaming up with Copenhagen-based designer Cecilie Bahnsen, the brand unveiled a three-piece capsule that brings Bahnsen’s signature soft femininity to PORTER’s famously functional aesthetic. The result is a collection of bags that feature delicate floral appliqués that mix with rugged nylon.