Anchana Latha

Apr 26, 2024 | allbusiness.com | Ronita Mohan |Anchana Latha

By Ronita Mohan and Anchana LathaVisual content marketing has become the go-to for marketers over the past few years. Everything from infographics, charts, graphs, presentations, GIFs, and videos have been earning brands views, followers, and revenue. But marketers are still wary about investing in visuals. They can sometimes be expensive if outsourced to agencies, and relying on in-house experts isn’t always a feasible option.