Ann Schreiber

2 months ago | copywritingforyou.net | Ann Schreiber

This past weekend, I had the pleasure of chatting with a group of marketing professionals, and we got into a great discussion about how businesses can build trust with potential clients. One suggestion I made was to create case studies after each project, whether named or unnamed, and post them on your website. Why? Because case studies are one of the most effective ways to demonstrate that you can deliver results.

2 months ago | copywritingforyou.net | Ann Schreiber

When I reached Law 26 in Steven Bartlett’s The Diary of a CEO: The 33 Laws of Business and Life, I actually stopped reading, marked the page, and sat with it for a minute. “Your skills are worthless—but your context is valuable.”That sentence stuck with me. As a copywriter and content writer, I find myself talking about pricing every time I meet with a new client. But here’s the thing—price isn’t the conversation we should be leading with. The real focus should be on value.

2 months ago | copywritingforyou.net | Ann Schreiber

After writing my first two non-fiction books, Perseverance. Reinvention. and The Top 10 Mistakes I Made My First Year as a Copywriter, I knew I wasn’t done telling stories. If you’ve read Perseverance. Reinvention., you already know it’s deeply personal—a memoir about starting over after divorce, dealing with family trauma, and figuring out who I was after life didn’t go the way I planned.

2 months ago | copywritingforyou.net | Ann Schreiber

When it comes to blogging for your business (or your client’s business), the first thing I’ll tell you is this: consistency wins. But let’s be real—it’s tough to stay consistent without a plan. That’s where a blog content plan comes in. Sure, you can come up with topics on the fly—especially if you’re naturally creative or you’ve got a gift for quick ideas. But that approach only works for so long. Eventually, you’ll hit a wall, get too busy, or simply forget to post.

2 months ago | copywritingforyou.net | Ann Schreiber

Today, I stepped away from my home office, away from the client emails and the writing deadlines, and did something I don’t do nearly often enough: I took time for me. I attended the Women’s Power Luncheon hosted by Glass Ceiling Foundation—a nonprofit dedicated to empowering women to break through barriers together. And let me tell you, this event didn’t just inspire me as a business owner—it reached me as a human being. The theme? Health and wellness.