Annie Gasparro

CEO of Land O' Lakes Beth Ford says she's learning from start-ups. "They're pulling a red wagon, and they're getting on the shelf. I want to learn how." #WSJFOOD

General Mills' head of emerging brands Carla Vernon says she's looking for the "secret sauce" of integrating small brands it buys. #WSJFOOD

Farmers desperate for $100 per cow tax deduction https://t.co/xoVnz73EWl

More of America’s food is being grown on giant farms, transforming the rural economy https://t.co/q5EpspYDuM via @WSJ

FDA may regulate fewer food health claims, Commissioner Gottlieb said at #WSJFOOD forum "You have to prioritize where you step in"

FDA Commissioner says he'll issue guidance on new nutrition labels soon. "We're fully committed to implementing those." #WSJFOOD

Cargill tests pilot program in one of its protein businesses using blockchain to create transparency and connect farm to table #WSJFOOD

Cargill exec says tech will help feed the 9B ppl globally by 2050, as Cargill invests in startup that grows "clean meat" from cells #WSJFOOD

Pepsi's Mehmood Khan on health perception: "The same consumer changes their perspective on a product depending on the time of day" #WSJFOOD

Pepsi's R&D chief at #WSJFOOD forum says the industry can't generalize consumers by looking at them as an individual

Kroger is helping shoppers eat healthier. CEO: "It doesn’t go from ice cream to broccoli" but it can find ice cream with less sugar #WSJFOOD

Kroger CEO at #WSJFOOD forum says food safety is the one thing that keeps him up at night. New technology is helping to reduce such problems

Kroger says it's testing a "banana cam" to keep an eye on its produce and keeping it fresh #WSJFOOD

It's becoming harder for small farmers to keep up as capital runs dry, labor costs rise and automation requires major investments #WSJFOOD

Farmers at #WSJFOOD say consumers are averse to technology in their food. People like high-tech medical surgery, but not high-tech seeds.

One farmer remembers when farms were run by mules. Now he thanks marijuana growers for enlightening the industry on indoor ag #WSJFOOD Forum

Head of General Mills' VC firm predicts plant-based meant and dairy are the future of food at #WSJFood Forum #millennials