
Austin Karp
Managing Editor, Digital at Sports Business Journal
Longtime @SBJ editor/writer. Dishing out TV viewership data since 2006. Ramblin' Wreck from Georgia Tech. Don't try and convince me the end to "Lost" was good.
Articles
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1 day ago |
sportsbusinessjournal.com | Austin Karp
“This might be the biggest move since getting the full season of the NFL.”That’s the importance Disney CEO Bob Iger is assigning to the launch of ESPN’s direct-to-consumer product in the fall. Iger was interviewed on Day 1 of the CAA World Congress of Sports by ESPN Chair Jimmy Pitaro.
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2 days ago |
sportsbusinessjournal.com | Austin Karp
Sessions begin today for the CAA World Congress of Sports at the Grand Hyatt Nashville. World Congress Connect, a structured networking and information sharing session, starts things off in the morning, featuring Monumental Sports President of Business Operations & Chief Commercial Officer Jim Van Stone. After breakfast, SBJ Publisher & Executive Editor Abe Madkour opens things up with a chat with Tennessee Gov. Bill Lee, followed by the first panel of the event discussing key industry issues.
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2 days ago |
sportsbusinessjournal.com | Austin Karp
The NHL saw viewership drop 12% across its national TV partners in the U.S. during the 2024-25 regular season as high-profile, big-market teams underperformed, particularly in the back-half of the season once hockey got clear of football. That drop excludes the strong audiences for the 4 Nations Face-Off, which was a boost for both TNT Sports and ESPN/ABC (the NHL was up 5% after the 4 Nations event).
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3 days ago |
sportsbusinessjournal.com | Austin Karp
Many U.S.-based NHL clubs saw local game audiences drop this season, whether that be RSN or over-the-air distribution. The sharpest drops came in two of the three biggest markets in the country. The Blackhawks had the biggest decline, down 78% this season on the team’s new RSN, Chicago Sports Network (co-owned alongside the Bulls and White Sox).
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3 days ago |
sportsbusinessjournal.com | Austin Karp
Peacock was supposed to be an entertainment play. But all it took was Rick Cordella asking for one Liverpool match to be added to the platform’s launch day in 2020 to see that sports would be a backbone of the service. That Premier League match would deliver the most subs for Peacock on Day 1. It was a bold decision by Cordella, who has been with NBC since 2006, to use sports as the subscription driver for NBCU’s SVOD.
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No real formal partnership between Coca-Cola and WWE before this, so solid add for TKO Group

WWE x Minute Maid 🍹🤼♂️ Minute Maid is now the Official Juice Partner of #WWE — with integrations across WrestleMania 41, SummerSlam, Raw on Netflix & more. MORE — https://t.co/eicsB7RtXS https://t.co/WIbeglBtBU

Florida's win over Houston drew 18.1 million viewers on CBS, delivering the best NCAA Men's Basketball Championship since 2019. +22% from last year (UConn-Purdue) NCAA Men's Tournament overall was up 3% from last year https://t.co/a5gfV4zYQH

RT @JoshACarpenter: With @AustinKarp breaking down Sunday's golf viewership head-to-head: https://t.co/vOAqLSlWvL https://t.co/wfN6WWZyPk