Austin Karp
Managing Editor, Digital at Sports Business Journal
Longtime @SBJ editor/writer. Dishing out TV viewership data since 2006. Ramblin' Wreck from Georgia Tech. Don't try and convince me the end to "Lost" was good.
Articles
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3 weeks ago |
sportsbusinessjournal.com | Austin Karp
The Oilers’ 4-3 OT Game 1 win over the Panthers on Wednesday night drew 2.42 million viewers, a figure among the lower Stanley Cup Final openers in recent years. Game 1 is down 22% from 3.16 million for the same matchup on ABC last year (a Saturday night), and down 12% from 2.75 million for Golden Knights-Panthers Game 1 two years ago on TNT/TBS/truTV. Wednesday night’s Game 1 did not have a simulcast on TBS, as that primetime window was occupied by AEW (which drew 655,000 viewers).
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3 weeks ago |
soccer.realgm.com | Austin Karp
CBS had their lowest audience for a Champions League Final since they began airing the event in 2021 as Paris Saint-Germain convincingly defeated Inter Milan 5-0. The game had 2.04 million viewers on CBS, which was down 12 percent from Real Madrid-Dortmund last year. The Madrid-Dortmund match was the best UCL final since 2011.
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3 weeks ago |
sportsbusinessjournal.com | Austin Karp
TNT averaged 292,000 viewers over its first eight days of coverage of the French Open, which has been for 12-plus hours each day. That figure includes matches on truTV that were simulcasting those TNT matches, but whiparound coverage provided separately on truTV is not included. TNT/truTV’s average is up 23% from 237,000 viewers from the same time frame on NBC and Tennis Channel last year.
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3 weeks ago |
sportsbusinessjournal.com | Ben Fischer |Austin Karp
Attendance was down 5% and TV viewership declined by 20% in the UFL’s second regular season after the USFL-XFL merger, a tough result for a property that hoped to demonstrate momentum after a respectable 2024. In a season where the local “butts in seats” business was a stated imperative, attendance declined in seven of the league’s eight cities, including St. Louis, the league’s best market. The Battlehawks averaged 29,537 fans per game, down 14% compared to last year.
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3 weeks ago |
sportsbusinessjournal.com | Austin Karp
Andrea Brimmer, CMO at Ally Financial, is the guest on this week’s SBJ Sports Media Podcast that comes out Thursday morning. Speaking with SBJ’s Mollie Cahillane, Brimmer walks through why many of the properties that Ally sponsors make sense from a media perspective. But she also discussed some other pure sponsorship angles. Below are some of those responses, edited for brevity and clarity.
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IYKYK
@AustinKarp @JoshACarpenter Josh > Schefty
Shout out to my man @JoshACarpenter for being out front on this story
Reporting here from Tuesday afternoon. Rolapp from the @NFL to the @PGATOUR: https://t.co/kVobcg6hkh
Brian Rolapp formally leaving NFL, Roger Goodell confirms, as PGA Tour CEO announcement looms. Leaves a big hole in senior ranks of NFL. https://t.co/lz0pbCEGmB
