Azhar Rahim

2 weeks ago | femalemag.com.sg | Azhar Rahim |Reta Lee

When news of New York-based Vietnamese designer Peter Do leading the iconic label Helmut Lang broke, it was evident that the Southeast Asian nation’s influence in the global fashion realm is undeniable (Do has since left the label end of 2024). “With his debut for Helmut Lang for Spring Summer 2024, Peter Do introduced Vietnamese text into his runway designs by incorporating the poetry of Ocean Vuong,” says Thao Vu, founder and designer of Hanoi-based label Kilomet109.