Bob Gritzinger

Lake Orion

Editor-in-Chief at WardsAuto

Auto mechanic-turned-auto writer, avid outdoorsman and sports fan, Bruce fan.

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Articles

Precision Craftsmanship for the Country-Club Set

3 weeks ago | wardsauto.com | Bob Gritzinger

GMC rolls out the premium-grade carpet – and leather, wood and chrome trim – in the Yukon Denali Ultimate 3-row SUV. While the GMC brand has long been associated with “professional grade” craftsmanship, the upscale and handsomely appointed $109,000 Yukon Denali Ultimate takes the brand from the jobsite or backwoods trail straight into the posh country club – and onto our 2025 Wards 10 Best Interiors & UX list.
Bob Gritzinger | Wards Auto

1 month ago | wardsauto.com | Bob Gritzinger

Bob Gritzinger is Editor-in-Chief of WardsAuto and also covers Advanced Propulsion & Technology for Wards Intelligence.
Tariffs Driving Spike in Q1 Sales

2 months ago | wardsauto.com | Bob Gritzinger

First-quarter sales reports are flowing in and it is evident light-vehicle sales are running at a blistering pace. But it’s not clear whether the surge is being driven by the impending Trump Admin. 25% tariffs on vehicles imported from Mexico and Canada or a slew of other factors. Data points to a big jump in the seasonally adjusted annual rate of sales for March, no doubt driven by the tariff talk, says Haig Stoddard, principal analyst–Forecasts, Wards Intelligence.
Cadillac Energizes 2025 Lineup From Optiq to Escalade

Mar 24, 2025 | wardsauto.com | Bob Gritzinger

SAN FRANCISCO – After two days of tearing around the Bay Area in Cadillac’s latest battery-electric utility vehicles, it’s safe to say they share little more than electrified propulsion and the brand’s illuminated trademark crest. At the top end of the portfolio sits the 2025 Escalade IQ, built on the same double-stack, 24-module battery pack platform underpinning the Hummer EV and General Motors’ large electric pickups.
Hyundai Goes Off-Road With Ioniq 5 XRT

Feb 21, 2025 | wardsauto.com | Bob Gritzinger

PALM SPRINGS, CA – Few owners are going to power slide their battery-electric CUV through a rutted, sandy two-track in the desert, but it’s good to know Hyundai’s latest addition to its XRT stable is up to the task, whether in sand, or more likely snow or mud. “EVs can be used as off-road vehicles,” says John Shon, senior group manager-product planning. The 2025 Ioniq 5 XRT is the first BEV to join the automaker’s off-road lineup that includes the Palisade XRT, Santa Cruz XRT and Tucson XRT.
New Powertrains Punch Up 2025 Toyota 4Runner

Feb 7, 2025 | wardsauto.com | Bob Gritzinger

Toyota doesn’t stray too far from its tried-and-true recipe of consistent functionality in the 2025 4Runner, but adds a significant boost in power and fuel efficiency with new powertrains across the board. SAN DIEGO – Whether traversing a tough two-track through the hinterland or carving curves on a nearby two-lane highway, the new 2025 Toyota 4Runner seems utterly…consistent. For Cynthia Barreras, 4Runner marketing chief, that’s a good thing.
Honda Expands Propulsion Options in 2025

Jan 15, 2025 | wardsauto.com | Bob Gritzinger

American Honda embarks on a multi-propulsion future in 2025 and into 2026, launching four new models: one battery-electric, one hybrid and two pure internal-combustion engine additions joining the Japanese automaker’s lineup of hybrids and ICEs.The ICEs arrive first, starting with a fully re-engineered 2026 Passport powered by a 285-hp, 262-lb.-ft. (355-Nm) 3.5L DOHC V-6 hooked to the model’s first 10-speed automatic transmission.
Note From The Editor-in-Chief

Dec 3, 2024 | wardsauto.com | Bob Gritzinger

Dear Reader,Today, Informa Tech, the company behind WardsAuto, is combining with TechTarget’s technology websites and Industry Dive’s award-winning industry publications to create a new company: Informa TechTarget. Our editorial footprint is greatly expanding. The combined Informa TechTarget newsroom features many of the most trusted publications in B2B media, over 300 world-class business journalists and in-depth coverage across 30+ technology segments and 45+ industry verticals.
Jaguar Type 00 Concept Zeroes Out Past, Promises Radically Different Future

Dec 2, 2024 | wardsauto.com | Bob Gritzinger

Jaguar eschews its recent past and instead reaches back to its founder – and ahead to a wholly rebranded and uncharted future – in hopes of inspiring a new generation of owners. GAYDON, U.K. – Regardless of whether Jaguar’s executives and designers have it right, the iconic British sports car brand rolls out a concept tonight in Miami that is decidedly un-iconic in nearly every way.
Jaguar Rebrands, But Will It Win Buyers?

Nov 18, 2024 | wardsauto.com | Bob Gritzinger

GAYDON, U.K. – Jaguar is starting at ground level as it seeks to rebuild the brand’s cachet as one of the world’s most desired marques, one that harkens back to founder William Lyons’ statement that a Jaguar should be a “copy of nothing.” Whether the design team behind carrying that ethos into the 21st century is successful in the marketplace remains to be seen, but this much is certain: The edict to “copy nothing” in redefining the brand and its products marks a startling departure from its...