Bob Koigi

Kenya, Nairobi

Chief Editor at Africa Business Communities

Editor at Africa Business Communities

Multiple award winning Journalist, Top 100 World most influential @Mipad, Development Communication Specialist, Editorial consultant

Articles

Omnicom-Interpublic merger advances as FTC concludes antitrust review

4 days ago | marketingreport.one | Bob Koigi

Omnicom, OMC, and Interpublic, IPG, have announced that the U.S. Federal Trade Commission (FTC) has concluded its antitrust review of Omnicom's proposed acquisition of Interpublic and reached agreement with Omnicom and IPG on a mutually acceptable consent order. John Wren, Chairman & CEO, Omnicom: "We are delighted that our transaction with Interpublic has cleared this significant regulatory hurdle.
Sasol partners with SASDC to empower black women in the green economy

4 days ago | africabusinesscommunities.com | Bob Koigi

In a move to advance inclusive economic growth and environmental sustainability, Sasol, the South African Supplier Diversity Council (SASDC), and the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH have formalised a strategic partnership through the signing of a Memorandum of Agreement (MoA) to launch Project Embrace — SASDC’s flagship supplier diversity initiative.
Wyndham Hotels partners with Havas New York for summer travel campaign

4 days ago | marketingreport.one | Bob Koigi

Wyndham Hotels & Resorts is tapping into the power of simplicity and scale this summer with an all-new ad campaign, Where There's a Wyndham, There's a Way. Rooted in themes of accessibility, convenience, and authenticity, the campaign positions Wyndham as a trusted travel partner while uniting its 25 brands and top-rated rewards program under a single, cohesive voice and tagline—a first for the Company.
Unilever to acquire men’s personal care brand Dr. Squatch

4 days ago | marketingreport.one | Bob Koigi

Unilever has announced it has signed an agreement to acquire personal care brand Dr. Squatch from growth equity firm Summit Partners. This complementary acquisition marks another step in expanding Unilever’s portfolio towards premium and high growth spaces.
FINN Partners appointed PR agency for Fleurop-Interflora Global Flower Services

4 days ago | marketingreport.one | Bob Koigi

Global independent marketing and communications agency, FINN Partners, has announced its appointment by Fleurop-Interflora Global Flower Services (GFS) to support on sustainability messaging and corporate communications for the group globally. GFS represent an association of 29 national flower delivery businesses using well-known brands Interflora and Fleurop globally, as well as FTD in the US, who work with a network of over 30,000 independent florists in 144 countries.
FOX Advertising invests in The LightHouse to fuel creator-led content

4 days ago | marketingreport.one | Bob Koigi

FOX Advertising has announced a strategic investment in The Lighthouse (part of the Whalar Group), the innovative studio and campus space designed specifically for Creators to collaborate and develop content. The investment will also support the launch of FOX's new IP development initiative aimed at fueling Creator-led franchises across its content portfolio.
Coca-Cola unveils $1.2 billion investment plan for Africa over the next five years

4 days ago | africabusinesscommunities.com | Bob Koigi

The Coca-Cola Company has announced the results of a comprehensive, Africa-wide socio-economic impact study during the 2025 U.S.-Africa Business Summit in Luanda, Angola. The study shows that the Coca-Cola system, made up of The Coca-Cola Company and its authorized bottlers, working with a wide network of suppliers, manufacturers, service providers and customers, contributed $10.4 billion in value-added economic activity across its value chain in Africa in 2024.
Mobile industry emissions down eight percent, GSMA report

4 days ago | africabusinesscommunities.com | Bob Koigi

The mobile industry’s operational emissions fell by 8% between 2019 and 2023, even as mobile connections grew by 9% and data traffic quadrupled, according to the GSMA’s fifth annual Mobile Net Zero report released today. The findings show the mobile industry has successfully started to decouple emissions from data and connectivity growth – a stark contrast to global emissions, which have increased 4% since 2019.
BURN partners with TDB to expand clean cooking access in Africa

4 days ago | africabusinesscommunities.com | Bob Koigi

BURN, Africa's clean cookstove manufacturer and carbon project developer, has signed a landmark agreement with the Trade and Development Bank Group (TDB Group) to scale access to clean cooking in Mozambique, the Democratic Republic of Congo (DRC), and Zambia. The deal, which includes both debt and results-based financing through TDB and its concessional arm, the Trade and Development Fund (TDF), will enable BURN to deliver its clean cooking appliances to 430,000 households across the region.
Mastercard expands sonic branding in Africa with Afrobeat and Amapiano anthems

4 days ago | africabusinesscommunities.com | Bob Koigi

Mastercard is amplifying its iconic sonic brand across Africa with the launch of two localized sonic anthems, “Wami" in the Afrobeat genre and "Amazwe" in the Amapiano genre. Featuring Nigerian star, Mayorkun, and South African sensation, Sho Madjozi, the new tracks blend Mastercard’s global sonic identity with the rhythm, emotion and culture that define the continent’s vibrant music scene.