Brad Adgate

1 month ago | forbes.com.ec | Amura CMS |Brad Adgate

Brad Adgate El consumo de audio online y podcasts alcanza cifras récord, impulsado por jóvenes y nuevas tecnologías dentro y fuera del auto. Los datos que dejó el último informe Infinite Dial 2025. A principios de marzo, Edison Research publicó el informe Infinite Dial® 2025, un estudio que se realiza cada año desde 1998 para medir cómo consumen medios las personas en Estados Unidos. La edición de este año contó con el respaldo de Audacy, Cumulus Media y SiriusXM Media.

1 month ago | forbesargentina.com | Amura CMS |Brad Adgate

A principios de marzo, Edison Research publicó el informe Infinite Dial® 2025, un estudio que se realiza cada año desde 1998 para medir cómo consumen medios las personas en Estados Unidos. La edición de este año contó con el respaldo de Audacy, Cumulus Media y SiriusXM Media.

2 months ago | forbes.com | Brad Adgate

MarketCast, a global marketing research and data analyst company, recently released their third annual Brand Fandom report. The report synthesizes the input of 10,000 U.S. consumers gauging the reaction to over 162 different brands (76 have been continuously measured) across 21 product categories. Over the past three years, 22,000+ interviews have been conducted measuring about 300 brands. The study reveals the criteria that stimulate consumers to discover, love and stick with a brand.

2 months ago | forbes.com | Brad Adgate

The 2024-25 NBA regular season ended with the national television networks (TNT, ESPN and ABC) averaging , a year-over-year fall-off of -2% from last season’s average of 1.56 million viewers. Although the viewing to regular season games have been fairly consistent in recent years, the viewing was the lowest since the pandemic year of 2021 when the average audience was 1.39 million.

2 months ago | forbes.com | Brad Adgate

The media rights agreement for Formula One (F1) racing in the U.S. is up for renewal. The current agreement with ESPN expires after the 2025 season. At present, ESPN is ponying up between $75 million to $90 million a year in a deal begun in 2023. There are reports that Liberty Media, the parent company, is seeking between $150 million to $180 million per annum, a sizable increase in rights fees.