Brinsley Dresden

1 week ago | mondaq.com | Rebecca Moore |Alex Meloy |Brinsley Dresden

Last month, the UK government announced in a ministerial statement that itwould be consulting on new regulations to ensure that businesseswould still have opportunities to promote their 'lesshealthy' brands online and on TV, as long as their adverts donot identify a specific less healthy product.

2 weeks ago | lewissilkin.com | Geraint Lloyd-Taylor |Rebecca Moore |Alex Meloy |Brinsley Dresden

Last month, the UK government announced in a ministerial statement that it would be consulting on new regulations to ensure that businesses would still have opportunities to promote their 'less healthy' brands online and on TV, as long as their adverts do not identify a specific less healthy product.

2 months ago | mondaq.com | Rebecca Moore |Brinsley Dresden |Alex Meloy |Helen Hart

From 1 October 2025, any ads for "less healthy" foodswill be banned from TV before 9pm and there will be a complete banonline. The Communications Act 2003 (as amended by the Health andCare Act 2022) sets out that the restrictions will apply to advertsfor "identifiable" less healthy food or drink products. "Identifiable" means if persons in the UK couldreasonably be expected to be able to identify an advert as beingfor a less healthy product(s).

2 months ago | lewissilkin.com | Rebecca Moore |Brinsley Dresden |Alex Meloy |Helen Hart

From 1 October 2025, any ads for "less healthy" foods will be banned from TV before 9pm and there will be a complete ban online.  The Communications Act 2003 (as amended by the Health and Care Act 2022) sets out that the restrictions will apply to adverts for "identifiable" less healthy food or drink products. "Identifiable" means if persons in the UK could reasonably be expected to be able to identify an advert as being for a less healthy product(s).

Nov 11, 2024 | mondaq.com | Brinsley Dresden

Ofcom renews co-regulatory arrangements with ASA Ofcom has officially renewed its co-regulatory arrangement with the Advertising Standards Authority. This means that the ASA will continue to oversee the day-to-day regulation of broadcast, on-demand programme services and video-sharing platform advertising until October 2034.