Brooke Hodierne

Feb 2, 2024 | storebrands.com | Brooke Hodierne |Insite AI

Retail analysts often pit national brand success against private brand success: Reports cite who is outpacing who in sales, or who owns a greater share of the market. For instance, currently, private label sales are seeing record growth, increasing dollar sales by 8.2% in the first half of 2023 compared to a 5% growth by national brands. But, from a consumer’s perspective, be it national brands or store brands, they just want the best products available on shelves.

Jan 18, 2024 | retailtoday.h5mag.com | Brooke Hodierne |Insite AI |Ricardo Lobo |Shannon Wu-Lebron

Four Trends That Will Drive CPGs To Adopt AI in 2024 By Brooke Hodierne, EVP, Strategy Consulting, Insite AI What is a trends roundup without discussing AI? In all seriousness, while the technology reached a new level of prominence in 2023, it should be recognized that a fair amount of food retailers have already been experimenting with — and adopting — AI.

Oct 11, 2023 | snackandbakery.com | Brooke Hodierne |Insite AI

By Brooke Hodierne – EVP, strategy consulting, Insite AIWhile the Halloween season brings the most attention to the candy category, handing out fun-sized (or better yet full-sized) candies to trick-or-treaters, the category is also having a larger moment. Sales are up across segments and expected to increase further, driven by product innovations and new consumption trends.

Aug 3, 2023 | cstoredive.com | Brooke Hodierne

Brooke Hodierne is executive vice president of strategy consulting for Insite AI, a CPG-tailored solutions and strategic advisory firm. She previously was senior vice president of merchandising for 7-Eleven and spent more than a decade with Giant Eagle. Over the last six months, consumers, businesses and even the U.S. government have been showing an increased interest in AI and machine learning — and imaginations have run wild thinking about the future applications of this technology.

Jul 14, 2023 | cspdailynews.com | Brooke Hodierne

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