byBy D'Anna Ashford

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Beyoncé Launches Highly Anticipated Cécred Hair Care Line, But Is It Really Black Hair Friendly? - We Deep Dive Into the Ingredients

Feb 20, 2024 | atlantablackstar.com | D'Anna Ashford |byBy D'Anna Ashford

Never afraid to reinvent herself or explore different avenues, Beyoncé has continued to show us that Black women should unapologetically take up space, no matter the arena. While casually announcing her upcoming country album, Beyoncé also expertly announced the launch of her new hair care line, CÉCRED (pronounced sacred). Now, Bey is no amateur when it comes to the hair care industry. Growing up, her mother, Tina Knowles, ran a successful beauty salon in Houston, Texas, for years.

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