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Cam Abascal

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Articles

  • Jan 15, 2025 | resorttrades.com | Cam Abascal

    In the wake of the severe storms of 2024 and increasingly erratic weather patterns, especially hurricanes, and flooding, the hospitality design sector faces new challenges that require innovative and resilient design strategies. From coastal resorts to urban hotels, the unpredictable nature of recent events is prompting designers and their colleagues to reimagine how buildings are constructed, finished & re-furbished to accommodate these fluctuating realities.

  • Dec 18, 2024 | resorttrades.com | Kelley Ellert |Cam Abascal

    After recently experiencing several poor customer service experiences where an apology would have massively diffused the situation, I was wondering just how much not apologizing costs businesses. I came across the fascinating and enlightening Carey School of Business’s 2020 “Customer Rage Study” which found that only 37% of unhappy customers felt satisfied when they were offered compensation for their issue.

  • Nov 14, 2024 | resorttrades.com | Cam Abascal

    More sales mean higher revenues for any business. And people with certain characteristics tend to make more sales than others. This article invites readers to rate themselves on each of ten vital personal qualities, then strengthen the weaker ones to improve their customer interactions. Nothing happens until a sale is made—so sayeth Thomas Watson Sr., of IBM. But how, exactly, is a sale made? And how do top salespeople go about making lots of them?

  • Oct 16, 2024 | resorttrades.com | Judy Kenninger |Cam Abascal

    In recent years, the global travel and hospitality industry has witnessed a surge in demand for eco-friendly and sustainable practices. According to Booking.com’s Sustainable Travel 2024 report, 83% of travelers say sustainable travel is important to them. Also, 75% of global travelers say that they want to travel more sustainably over the next 12 months, and (43%) would feel guilty when they make less sustainable travel choices. It’s not just your guests.

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