
Carol Cone
Contributor at Freelance
Mother of Cause Marketing addicted to constant evolution of authentic cause linkages and deep social impact. @CC_ONPURPOSE
Articles
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2 months ago |
sustainablebrands.com | Carol Cone
When it comes time for a commercial break, TV viewers only tend to lean induring one broadcast each year. The Super Bowl has a powerful grip onconsumers’ attention, and not just for the touchdowns and penalty calls. It’s nowonder that marketers will pay $7-8 million for 30 seconds of viewer attention,when their commercials are usually an opportunity to grab another snack or sneakin a bathroom break. As social impact consultants, we can understand the payoff of some Super Bowlads.
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Oct 23, 2024 |
accesswire.com | Carol Cone
Changemakers from One Young World SeriesNORTHAMPTON, MA / ACCESSWIRE / October 23, 2024 / Host Carol Cone speaks with three inspiring young leaders-Abideen Olasupo, Lillian Olivia Orero, and Gitanjali Rao-about their impactful work in harnessing the potential of artificial intelligence for social innovation. Abideen, co-founder of FactCheckAfrica, talks about combating misinformation in Nigeria through community engagement and fact-checking.
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Oct 16, 2024 |
accesswire.com | Carol Cone
NORTHAMPTON, MA / ACCESSWIRE / October 16, 2024 / Carol Cone ON PURPOSEChangemakers from One Young World SeriesIn this debut episode, the first in an exclusive series from the One Young World Summit, Paul Polman, former CEO of Unilever and co-author of Net Positive, joins host Carol Cone to discuss the urgent need for courageous leadership in today's world.
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Oct 8, 2024 |
accesswire.com | Carol Cone
NORTHAMPTON, MA / ACCESSWIRE / October 8, 2024 / In 2004, the PNC Foundation was faced with a challenge: it had focused grantmaking on meeting the unique needs of the communities in the company's 12 markets. While this enabled custom solutions to local challenges, the PNC Foundation struggled to clearly articulate the impact its philanthropy was driving. Recognizing the need to align grantmaking with one cause, the PNC Foundation first turned to employees for input.
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Sep 24, 2024 |
accesswire.com | Carol Cone
NORTHAMPTON, MA / ACCESSWIRE / September 24, 2024 / Aflac is proving that a well-crafted philanthropic initiative can thrive by continuously adapting to the evolving needs of those it serves. Launched in 2018 as part of Aflac's Childhood Cancer Campaign, My Special Aflac Duck® is a soft and cuddly companion that was designed to support children undergoing cancer treatment by helping them prepare for medical procedures, express their emotions, and engage in distraction therapy.
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Cleaning, greening and beautifying our country. Keep America Beautiful brings our communities together in hands-on efforts to create safer, more beautiful places and spaces for us all.

♻️ Creating a legacy of positive change. 🔔 It’s America Recycles Day—thrilled to welcome @IHeartMedia and @kabtweet to the @NasdaqExchange Opening Bell. 🌎 Join millions of Americans to help keep our country clean, green and beautiful! https://t.co/IhApGRF9y9

https://t.co/3xwKjho7hE Go Kamala!!!

Love Joe Waters sharing his amazing gardening talents with me throughout the summer. What a green thumb!