Charles Laughlin

A new Craft of Conferencing newsletter for Conferencing pros. https://t.co/8ZjQtMTSeQ

RT @Big5Digital: We are very excited to have published the 50th Episode of the BIG5D Podcast. We feature great conversations on the impact…

The @Big5Digital podcast hit its 50th episode recently featuring a chat with @nealbp about what his startup Dialog has learned from measuring SMEs' use of AI. This episode appeals to anyone, anywhere who cares about how technology can help SMEs. https://t.co/jFnRsQKXfh

Great chat on #publicspeaking and #conferenceselling with @geoleith for my new Craft of Conferencing Podcast. Thanks George! Check it out here. https://t.co/HOC3KFxLKX https://t.co/Vw9jQwpQoL

What is the formula for a successful event? Ask Phil Mershon, author of "Unforgettable: The Art and Science of Creating Memorable Experiences" https://t.co/meRx24fMVi

Just rolled out E2 of The Craft of Conferencing Pod. Super proud of the quality of conversations about the events business we've delivered on this show so far. Enjoy this discussion with author and events guru Phil Mershon. https://t.co/krukNGcPZg https://t.co/1vqWDgxdwE

As a conference producer, ending a session on time should not be the goal. Ending on time is assumed. The goal is to create original, engaging content. https://t.co/cWG6uUd8lP

Remember the time Zuckerberg almost melted on stage with Kara Swisher? As an interviewer, I seek a mid-point between the subject treating the interview as a forum to say whatever they want and them breaking into a flop sweat. Not easy to achieve. https://t.co/ZAbw2SAGph

The conference moderator's best friend is the downstage countdown clock. Don't plan an event without it. https://t.co/0Rm3ZOzjN7

My newsletter digs into the ins and outs of running good B2B events. If you produce, speak at, or sell at events, check it out. https://t.co/0krR7RtM41

Some thoughts for event designers from someone who has curated and moderated countless on-stage panels & fireside chats. Highly scripted sessions are never good. Always leave space for organic diversions. The magic at events is mostly in the unplanned occurrences. #events

On the hook to run a fireside chat? Interviews use both skill and art. The two work together. Picasso mastered drawing before he imagined cubism. Cultivated skills support great art. Fireside chats are often bad but should always be good. I can help. https://t.co/Eq67v9DBzU https://t.co/WN51X4RwdA

There are two reasons why speakers use speaking opportunities to sell vs teach. (Teaching is better). One is having just one gear -- selling. This can be adjusted. The other is laziness. It's easier to run through the pitch deck than to create a memorable talk in your field. https://t.co/s4YZlA56QW

No one sits in a conference hall to be sold to. They are there to learn. So please, teach them something. Even if you think you are there to sell. #conferences #events #b2bevents #publicspeaking

Every skill that falls under the 'conferencing' umbrella can be cultivated. Organizing, ideating, writing, speaking, networking, interviewing, selling. Anyone can learn to do any of these things. And they all come together to create great B2B events. https://t.co/ebmYqdvsVS

Being good at conferencing (as a producer, speaker, revenue leader, marketer, networker, etc.) is a game changer for careers and brands. If you want to be good at conferencing, subscribe to The Craft of Conferencing. https://t.co/brzBnNPeTl https://t.co/NL8cfrhgd9

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