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1 month ago | 
law.com | Chris Fritsch
For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository. However, as firms seek to drive business development, client engagement and revenue growth, CRM needs to evolve into a strategic growth platform.
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1 month ago | 
lawjournalnewsletters.com | Chris Fritsch
Law.com Subscribers SAVE 30% Call 855-808-4530 or email [email protected] to receive your discount on a new subscription.
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2 months ago | 
jdsupra.com | Chris Fritsch
Love is in the air this February—but at CLIENTSFirst Consulting, we have a different kind of passion: a love for data quality. While it may not be the most glamorous topic, high-quality data is the unsung hero of every successful CRM, ensuring law firms can make informed decisions, optimize business development, and enhance client relationships. Yet, as our 2024 CRM Success Survey reveals, law firms are struggling with data quality, and it’s costing them.
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Jan 8, 2025 | 
jdsupra.com | Chris Fritsch
As law firms move further into the digital age, CRM (Client Relationship Management) systems have emerged as critical tools in the marketing and business development (BD) toolkit. The CLIENTSFirst 2024 CRM Success Survey (the “Survey) highlighted a clear takeaway: while most law firms have a CRM system in place, many struggle to fully realize its potential.
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Dec 13, 2024 | 
jdsupra.com | Chris Fritsch
CRM systems are foundational to the success of law firms’ Marketing and Business Development teams, serving as the primary platforms to centralize, manage, and leverage client and contact information. Despite their potential to improve communication, support client loyalty, accelerate business development, and enhance efficiency, many firms face significant challenges in achieving CRM success.
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Aug 29, 2024 | 
jdsupra.com | Chris Fritsch
In today’s data-driven legal landscape, Client Relationship Management (CRM) systems have become indispensable tools for law firms. However, the effectiveness of this tool hinges on the quality and security of the data it contains. This is where data stewards come into play, serving as the guardians of your CRM system and the valuable information it holds. Yet, our 2024 CRM Success Survey revealed some eye-opening insights into the challenges law firms face with their CRM systems.
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Aug 15, 2024 | 
jdsupra.com | Chris Fritsch
In today’s business, no matter the vertical, good data is crucial for making informed decisions, driving growth, and improving efficiency. For law firms, achieving “good data” is often challenging as there are often multiple, siloed systems that aren’t fully managed but are collecting data, even if it is outdated, inaccurate or incomplete. The challenge to consolidate and clean data records across systems seems daunting, yet there are solutions.
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Jul 25, 2024 | 
jdsupra.com | Chris Fritsch
When successful, a CRM system helps firms efficiently manage contacts and tracks interactions with current and potential clients to improve business development outcomes. Without a proper implementation strategy, however, a CRM can become a glorified Rolodex, or become so inefficient for users that adoption reaches critically low levels.
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Jul 17, 2024 | 
jdsupra.com | Chris Fritsch
A successful email marketing program is critical for law firms’ outbound marketing strategies and is proven to drive considerable ROI – For understaffed marketing teams, or when your team is facing an absence of a key team member, leveraging outside or outsourced email marketing staff can deliver tangible value.
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Jun 20, 2024 | 
jdsupra.com | Chris Fritsch
Client expectations for legal services has never been higher, and winning their business has become even harder. In today’s buyer driven market, law firms must stand out and offer personalized experiences and tailored services to attract clients. That’s where Client Relationship Management (CRM) comes in. CRM is a necessary tool for law firms to keep track of their interactions with clients and prospects.
