Cynthia Mersten

2 days ago | t8ke.com | Cynthia Mersten |Jay West

Westward Whiskey Founder and CEO Tom Mooney knows the beverage industry landscape is radically different in 2025 than it was in 2015. As things stand, it’s tough being independent during times of economic uncertainty, where even the biggest of brands appear to be tightening their belts. Westward made headlines in early April with its Chapter 11 filing, sending shockwaves through the industry.

1 week ago | t8ke.com | Cynthia Mersten |Jay West

Maxim reported on Tuesday that WhistlePig and the “Super Troopers” stars are releasing a bottle of cannabis-infused maple syrup just in time for 4/20. For just $75, you too can celebrate 4/20 with a “lifted” take on a maple syrup Old Fashioned using WhistlePig Piggy Back Rye thanks to a bottle of delicious, cannabis-infused, syrupy goodness. This year’s release marks the second collaboration between WhistlePig and the “Super Troopers” stars.

4 weeks ago | t8ke.com | Cynthia Mersten |Jay West

Michter’s announced on Tuesday that the “World’s Most Admired Whiskey Brand” of 2023 and 2024 was bringing back its highly-coveted 10-Year Kentucky Bourbon. The 94.4-proof bourbon hosts a suggested retail price of $195 and will hit the shelves in April. “It is such an exciting time when we are reviewing barrels for consideration for this release,” said Michter’s Master of Maturation Andrea Wilson in a statement. “This year’s 10 Year Kentucky Straight Bourbon is again overaged beyond 10 years.

4 weeks ago | t8ke.com | Cynthia Mersten |Jay West

WhistlePig announced on Tuesday that the Vermont whiskey brand was listing its 966 square-foot “Maple Sugar Shack” on Zillow for a cool $4.2 million on Zillow. The brand shared the shack includes a “fully operational Tiki Bar, panoramic Vermont views, and a whiskey-powered cold plunge.”Any prospective buyers who are interested in forking up the dough to pay for the Maple Sugar Shack will be gifted a free bottle of the brand’s barrel-aged maple syrup.

1 month ago | t8ke.com | Infinium Spirits |Cynthia Mersten |Jay West

Infinium Spirits announced on Wednesday that the San Diego distributor acquired Howler Head, the banana-flavored bourbon with a UFC partnership. Howler Head was previously distributed by Campari. Infinium Spirits was founded in 2005 and represents brands like Templeton Whiskey and Seagram’s Vodka. “We are excited to welcome Howler Head to the Infinium Family,” President of Infinium Spirits Jan Tharp said in a statement.