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Daniel Burrus

San Diego

Author, Keynote Speaker and Strategic Business Consultant and Contributor at Freelance

#1 Bestselling Author Flash Foresight & The Anticipatory Organization #1 Amazon, Global #Futurist, #DisruptiveInnovation Expert & #KeynoteSpeaker #AI Keynote

Articles

  • 1 week ago | danielburrus.medium.com | Daniel Burrus

    If you’re like most leaders, you’ve been trained to respond. Change happens, and you adapt. But in today’s landscape, reacting isn’t enough. It’s time we start using what’s certain about the future — not what’s uncertain — as our foundation for decision-making. That’s the essence of anticipatory leadership. The ability to act with confidence doesn’t require a crystal ball. It requires understanding the difference between what might happen and what absolutely will.

  • 1 week ago | bbntimes.com | Daniel Burrus

    If you're like most leaders, you've been trained to respond. Change happens, and you adapt. But in today's landscape, reacting isn't enough. It's time we start using what’s certain about the future—not what’s uncertain—as our foundation for decision-making. That’s the essence of anticipatory leadership. The ability to act with confidence doesn’t require a crystal ball. It requires understanding the difference between what might happen and what absolutely will.

  • 1 week ago | burrus.com | Daniel Burrus

    Most leaders are trained to manage change. But are they trained to anticipate it? In most cases, the answer is no. Over 85% of executives say they are unprepared for future disruptions. But the future isn’t something that happens to us. It’s something we can shape. The real power of leadership lies in predicting disruptions before they happen. I call these predictable changes Hard Trends. They are future certainties that help leaders predict what is going to come next.

  • 1 week ago | realtytimes.com | Daniel Burrus

    Disruption is no longer an occasional storm—it’s a daily reality. Leaders who rely only on agility are already behind. Responding quickly isn't enough. What matters most now is anticipating what's next and acting before disruption hits. That shift—from reacting to predicting—is where true leadership begins. For decades, I’ve helped leaders make this transition. The key is understanding that while uncertainty grabs headlines, the future contains far more certainty than we’re taught to believe.

  • 2 weeks ago | bbntimes.com | Daniel Burrus

    Disruption is no longer an occasional storm—it’s a daily reality. Leaders who rely only on agility are already behind. Responding quickly isn't enough. What matters most now is anticipating what's next and acting before disruption hits. That shift—from reacting to predicting—is where true leadership begins. For decades, I’ve helped leaders make this transition. The key is understanding that while uncertainty grabs headlines, the future contains far more certainty than we’re taught to believe.

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