Dave Forde

Toronto

Founder at PR In Canada

Founder at Profectio

Founder at The Connected One

I'm the connector, the guy behind @profectio & @princanada.

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Articles

Technology Company Seeks Public Relations Agency [Lead]

May 8, 2024 | princanada.com | Dave Forde

PR In Canada has been approached by a Toronto-based technology company that offers a cloud-based solution enabling better connection between computers is looking to hire a public relations agency as their Agency of Record (AOR). The company is looking for a PR agency that has experience in the technology sector and a proven track record of successful campaigns.
Which 75 Independent Restaurants In Canada Are Participating in Jarritos’ Food Crawl Of Limited Edition Off-Menu Collaborations?

May 6, 2024 | princanada.com | Dave Forde

Today signals the commencement of a 6-week Jarritos nationwide Food Crawl in partnership with 75 independent eateries spanning the nation. Every eatery partaking in the Jarritos Food Crawl is introducing an exclusive "off-menu" delicacy, crafted to complement one of Jarritos' 11 lively flavors. The Jarritos Food Crawl is part of the brand's latest campaign to raise awareness for one of Mexico's top-selling drinks, which the country has been producing since 1960, in Canada.
Mother’s Day Contest - WowMoms - PR In Canada

May 2, 2024 | princanada.com | Dave Forde

PR In Canada and Profectio, along with our industry friends and partners, want to celebrate the amazing moms in your life this Mother's Day with our #WowMoms contest! PR In Canada is looking for stories about the Magnificent, Outstanding, Magical moms who brighten our personal and professional lives. We aim to celebrate mothers in the Canadian advertising, marketing, public relations, and technology industries. These women are superheroes who juggle home life while excelling in their careers.
How Sleep Country Canada’s ‘Hour Back Pledge’ Can Help You Get A Better Night’s Sleep

Mar 8, 2024 | princanada.com | Dave Forde

With Daylight Saving Time approaching, Sleep Country is preparing for an initiative set to create ripples across the country. The clock change typically involves losing an hour of sleep, but Sleep Country aims to alter this scenario. Introducing The Hour Back Pledge – a first of its kind initiative aimed at giving Canadians the gift of reclaimed sleep. Research shows that 1 in 2 Canadians (50%) experience sleep disruption during Daylight Saving Time, and that cannot continue unchecked.
Have A Break With The Return Of The KITKAT Iftar Bar

Mar 1, 2024 | princanada.com | Dave Forde

It's back - the KITKAT Iftar Bar has returned just in time to celebrate Ramadan. Due to an overwhelmingly positive response from the Canadian Muslim community, the company has brought back its limited-time bad designed to uphold meaningful representation and commemorate the Muslim community’s daily breaking of fast after sundown during Ramadan.
Rascal + Friends Turns To Talk Shop As Agency Of Record In Canada

Mar 1, 2024 | princanada.com | Dave Forde

Talk Shop has been appointed as the agency of record (AOR) for Rascal + Friends, a maker of premium baby care products. As its AOR, Talk Shop will provide several services to Rascal + Friends including strategic communications, media relations, influencer marketing, and event strategy across Canada. Rascal + Friends first launched in Canada in January 2019 with a strategic partnership with Walmart, this is the first time the brand has hired a public relations agency in Canada.
Brookline Public Relations Inc. Continues To Grow, Adds New And Returning Client Wins To Roster

Feb 23, 2024 | princanada.com | Dave Forde

Brookline PR Inc. (BPR) has won a few new clients asCinim, the Alexis Nakota Sioux Nation have joined the agency's roster. BPR has demonstrated their effectiveness by delivering results, with Tripple Point Resources Ltd. returning as a client. BPR has won the business of Cinim, a Calgary-based registered charity dedicated to fostering evidence-based mental health programs for happier and more fulfilling lives.
Covenant House Toronto Says It Is Time, ‘Let’s Talk About Sex Trafficking’

Feb 23, 2024 | princanada.com | Dave Forde

A survey reveals that only about a quarter (28 per cent) of Canadians are familiar with sex trafficking in Canada. This week Covenant House Toronto launched its Let's Talk About Sex Trafficking as part of National Human Trafficking Awareness Day and efforts to encourage dialogue and empower and equip parents, caregivers and teens with tools to help prevent sex trafficking in Canada. Awareness, education, and dialogue are crucial to help protect young people and prevent sex trafficking.
Breaking: Kimberley Williamson Appointed to Lead Flying Camel As New President

Feb 22, 2024 | princanada.com | Dave Forde

It is a new day for Flying Camel Advertising, Design + PR, as Kimberley Williamson has been promoted to President, effective immediately. The agency was launched by Leanne Wood who will now transition to the role of Founder and CEO. During her time with the agency Kimberley has played a key role in driving the success of the agency's digital team for the last decade, with the ability to foster new competencies and agency strengths.
How Did OAKBERRY Successfully Expand Into Western Canada Using Public Relations?

Feb 21, 2024 | princanada.com | Dave Forde

The Brazilian company OAKBERRY, known for their delicious açaí smoothies and bowls, is working on bringing their popular products to Western Canada in collaboration with their trusted public relations firm. Earlier this month, the MILK Creative Communications team carried out a launch campaign for OAKBERRY, featuring various locations adorned in their signature purple color and cozy wood tones.