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3 weeks ago | 
thryv.com | Tami Cannizzaro |Clint Fontanella |Derkia Thomas
Spring has sprung — the season of new beginnings is in full swing, and now is the perfect time for small businesses to consider spring cleaning. Sure, you could (and should) clean up your office, pick up your workspace, and clean out the breakroom fridge. However, you should also review your business software, marketing strategies, and everyday workflow and look for opportunities to improve your company.
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4 weeks ago | 
thryv.com | Amanda Zantal-Wiener |Clint Fontanella |Derkia Thomas
National Small Business Month is an important day for U.S. small business owners because it recognizes their contributions to their communities each year. It’s organized by the U.S. Small Business Administration (SBA) – an organization committed to helping small business owners build and maintain companies over time.
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4 weeks ago | 
thryv.com | Clint Fontanella |Derkia Thomas
Don’t sleep on Customer Appreciation Day. Most business owners think it’s just a way to say “thank you for your business.” But they don’t see the huge marketing opportunity lying in front of them. National Customer Appreciation Day is more than just a quirky holiday. It’s a chance to build customer loyalty, attract new buyers, and drive repeat purchases. Free Guide: Text Templates to Ask for Referrals Asking customers for a referral is a great way to get new business.
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1 month ago | 
thryv.com | Clint Fontanella |Rebecca Riserbato |Derkia Thomas
Social media isn’t always at the center of an auto repair shop’s business plan. Sure, it’s great for connecting with customers, but what mechanic has time to be on Instagram all day? I don’t know much about cars – I still call AAA to fix a flat tire. But, as someone who’s worked in social media for years, I can tell you it’s worth your time to advertise on these platforms, even for small auto repair shops.
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1 month ago | 
thryv.com | Clint Fontanella |Rebecca Riserbato |Derkia Thomas |Stephanie Love
If you don’t work in marketing, social media can be intimidating. There’s a new trend every week, countless accounts to manage, and high expectations for customer communication. But, creating a social media marketing plan for your HVAC business is easier than you think. You just need the right tools and effective strategies to grow your brand online. Free Guide: Need Help Getting Social?
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2 months ago | 
thryv.com | Tami Cannizzaro |Clint Fontanella |Stephanie Love |Derkia Thomas
Email is one of the most effective marketing channels for small businesses – especially HVAC companies. It’s fast, efficient, and helps you retain clients over time. Your brand stays relevant by triggering email campaigns throughout the year as customers need to schedule your services. It’s also a great way to inform people about your business, share timely updates, and advertise limited-time deals.
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2 months ago | 
thryv.com | Clint Fontanella |Rebecca Riserbato |Derkia Thomas
If you’re reading this, stop checking your bank account. Mashing refresh on your computer will not speed up your customers’ credit card payments or get you paid any sooner. Understanding how credit cards work will help you manage your cash flow and prepare for delays that might happen during purchases. Credit card payments take a few days to process. They need to be authorized, settled, and funded. That takes time, depending on your payment software and the bank that you work with.
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Jan 21, 2025 | 
thryv.com | Clint Fontanella |Rebecca Riserbato |Derkia Thomas |Edward Balusek
As a business owner, tracking down payments can be difficult. It’s probably the part of the job you like the least. But, if you don’t get paid, your business won’t succeed. And, if you get paid late, it’s hard to plan big purchases, launch marketing campaigns, and make investments to grow your business. Free Guide: Email and Text Templates to Ask for Missing Payments Use these free email and text templates to cut down on missed and late payments from your customers.
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Jan 14, 2025 | 
thryv.com | Amanda Zantal-Wiener |Clint Fontanella |Derkia Thomas |Edward Balusek
Running a small business keeps you busy, and the little things, like writing receipts and tracking sales, add up over time. If you spend half your day writing paper receipts, it’s time to consider a point-of-sales (POS) system to automate your sales process. A POS system processes sales and accepts customer payments, like a digital cash register. But, unlike a register, POS systems also track sales, manage inventory, and store customer information.
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Dec 10, 2024 | 
thryv.com | Clint Fontanella |Edward Balusek |Derkia Thomas |Carolyn Lumia
If you run a small business, you know how important it is to get paid on time. Invoices will help you collect payments, but you have to get them into the hands of your customers if you want to get paid quickly. Email is a no-brainer. But did you know you can also send invoices by text message? Text message invoices are incredibly effective. They’re convenient for customers, and they help you get paid quickly.
