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Devansh Sharma
Devansh Sharma @inkedinwhite
9 Apr 25

Talked to screenwriters about the phenomenon of writing for the second screen -- for viewers who are glued to their phones and consume shows in the background -- and how streaming giants have surrendered to reducing attention spans.

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SCREEN @ieEntertainment

As the audience watches shows in the background, treating their smartphones as the first screen and TV as the second, streaming platforms have started to reverse-engineer scripts and settle for enabling good ambient viewing, instead of crafting great television, reports https://t.co/LL4f01CD7k

Devansh Sharma
Devansh Sharma @inkedinwhite
3 Apr 25

Anjum Rajabali , the head of Screenwriters Association of India, tells me he sees today's Hindi cinema as a good ol' Hindi film hero, who will step out of its current crisis only when all options run out, forcing it to take a leap of faith.

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SCREEN @ieEntertainment

"Kya writer baap hota hai? Hota hai. Kya usey uss tareeke se treat kiya ja raha hai? Nahi. All the 300 people working for the film are primarily working for him. We’ve become to fatally lose sight of that basic truth," Anjum Rajabali tells @inkedinwhite https://t.co/U2wGQVYejK

Devansh Sharma
Devansh Sharma @inkedinwhite
2 Apr 25

Went full Akashvaani in this interview with @GippyGrewal and Nimrat Khaira on Akaal, collaborating with Karan Johar , their journey from music stars to film stars, and whether Punjabi cinema will get pan-India acceptance like the South. https://t.co/ULl6NW0WfP