Doug Ferguson's profile photo

Doug Ferguson

Nebraska

Writer at Freelance

Contributor at Beef Producer

stocker/backgrounding operation in SE Nebraska. I started from scratch in my early twenties. Author of Doug's Market Intel. Dad and husband Catholic

Articles

  • 6 days ago | beefmagazine.com | Doug Ferguson

    VECTORBOMB-THINKSTOCKPHOTOSEarlier this week I received a text that was a screen shot of AI explaining Break Profit Cost of Gain (BPCOG). This is scary and hilarious at the same time. Scary because someone will believe it and hilarious because it is unbelievably and horribly wrong.

  • 1 week ago | farmprogress.com | Doug Ferguson

    Earlier this week I received a text that was a screen shot of AI explaining Break Profit Cost of Gain (BPCOG). This is scary and hilarious at the same time. Scary because someone will believe it and hilarious because it is unbelievably and horribly wrong. The $25,900 per pound profit margin: AI's absurd cattle mathAI defined the acronym as “back to the pen Cost of Gain.” Then it gave a definition that was so unbelievably inaccurate I would think no one would believe it, let alone try it.

  • 2 weeks ago | beefmagazine.com | Doug Ferguson

    VECTORBOMB-THINKSTOCKPHOTOSIn his book “It Takes What It Takes,” Trevor Moawad, a mental coach, wrote a chapter called “It takes a verbal governor.” He tells of when he worked with the Alabama football team. He identified one change that would help tremendously yet was much more difficult to accomplish than one would think. He wanted the players to stop saying stupid things out loud.

  • 2 weeks ago | farmprogress.com | Doug Ferguson

    In his book “It Takes What It Takes,” Trevor Moawad, a mental coach, wrote a chapter called “It takes a verbal governor.” He tells of when he worked with the Alabama football team. He identified one change that would help tremendously yet was much more difficult to accomplish than one would think. He wanted the players to stop saying stupid things out loud. Negativity kills performanceHe cites material on how negativity is easily absorbed into the mind, and the effect it has on performance.

  • 2 weeks ago | beefmagazine.com | Doug Ferguson

    VECTORBOMB-THINKSTOCKPHOTOSYears ago, when I was asked to write this column I agreed because I thought it would be fun and give sell/buy marketing the attention it deserves. The thing that makes this worth doing every week is the feedback I get from people. The evolution of inventory managementThe original inventory triangle of feed, money, and livestock was incomplete. When I was finally convinced to teach a school, I added time to the triangle.

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doug ferguson
doug ferguson @mrcattlemaster
13 Jun 25

Stop saying stupid things and start winning. Work with the 3 pillars of profit not against them. Fun with math https://t.co/WEDlqjjPnk. #sellbuymarketing #ranching4profit #cashflow #mindsetmatters

doug ferguson
doug ferguson @mrcattlemaster
9 Jun 25

https://t.co/jrm0Eb2cZy

doug ferguson
doug ferguson @mrcattlemaster
7 Jun 25

#ranching4profit #cashflow #opportunities #sellbuymarketing #cattlemarketing #prosperity https://t.co/sZRNCtRYow