Ed Travis

Before relating a true golf story, a moment to talk about baseball, my former favorite sport. As a kid I was a mediocre infielder and probably never had a batting average above .220 but loved the game especially the Yankees https://t.co/pOaq3nah67 https://t.co/mnQhHEKnOq

REVA Rise from Callaway Golf shows, as they have been for years, how serious the company is about marketing clubs to women that are not simply light-colored versions of men’s clubs. https://t.co/PS4lcT877V https://t.co/XDsrE3Nr3d

Adding to the Elyte family of drivers announced in Jan., Callaway Golf has brought out three new models, the Elyte Mini, Elyte Triple Damond MAX and Elyte Triple Diamond Tour Draw. https://t.co/nV0xQqf4vl https://t.co/mks7lJgyYX

FlightScope’s new i4 Laser Rangefinder has several features players will find useful such as effective playing distance calculated on ball speed, launch data, and club recommendations. https://t.co/S4p1CJWp7G https://t.co/1Rze3AtUfT

The iconic Ben Hogan brand has introduced two Ft. Worth model irons for better players. https://t.co/R0Ln78ZVEo https://t.co/b091LlwRi5

Tour Edge’s new Wingman 800 putters include four mallets and two blades. Tour Edge says the steel heads with aluminum sole plates offer significantly increased feel and high resistance to twisting. https://t.co/873soP5cTP https://t.co/GAhi1tbfA2

You Can't Shank a Boat. Golf is a frustrating game we love playing even though at times it drives us bonkers. https://t.co/7elhwWwWrE https://t.co/jBE69WST84

Wilson Golf has expanded their iron lineup with new versions of the Dynapwr model, namely the Dynapwr game-improvement and Dynapwr Max super game-improvement irons. https://t.co/t8tFCtvo3Z https://t.co/SD90kqng8O

Sun Mountain has just introduced a new Eclipse stand bag, the E-Series with a two-piece hinged bottom making it quicker to extend the legs when put on the ground but also more cart-friendly on either push carts or riding carts. https://t.co/iC8ETgnwfs https://t.co/c1EDnHeNdH

Payntr Golf in collaboration with PGA Tour star Jason Day have added three new “Day” models expanding the Speed Classic Collection begun last year with the Eighty-Seven SC. https://t.co/SSNtPycwat https://t.co/ZpvjiWzZnR

Ben Hogan Golf has announced its first hollow body iron called the Legend with a classic look at address and numerous customization options. https://t.co/lrGlbvImzJ https://t.co/yaHegTD3mo

It’s all about the money. LIV Golf came on the scene three years ago funded by the Saudi royal family’s Public Investment Fund (PIF) offering astronomical sums for top ranked players to defect from the traditional tours. https://t.co/bV6UARrWQI https://t.co/8x2rc7rTNj

At January’s PGA Show we had the opportunity to view the complete line of Skechers golf shoes for 2025 and found them to reflect the company’s commitment for over 30 years to comfort, fit and performance. https://t.co/fo72yNMOUW https://t.co/5HLopuIXs2

FlightScope’s Badger AI utilizes practice session swing measurements and integrates them with very large databases then using artificial intelligence to create personalized information for golfers and instructors. https://t.co/ziZMdlFb7D https://t.co/g2iWrRoS4W

The most recent addition to TaylorMade’s P-Series of irons is the P-790, the fifth iteration of that model. They feature a hollow body and forged face for those wanting the look of a players iron but with more forgiveness than a standard blade iron. https://t.co/NznwwWZv7d https://t.co/ERzcpIAZJG

Tour Edge Golf’s Hot Launch X525 (super game-improvement category) and E525 (game-improvement category) series have been introduced and will be at retail on March 1 with pocketbook-pleasing pricing. https://t.co/HwYuAHNjhc https://t.co/H4dyy814iB

PXG has added a third driver to the 0311 Black Ops family, the 0311 Black Ops Ultra Lite for those players with slower swing speeds want a lighter club for more distance. https://t.co/R50eiqE1be https://t.co/JZE94W8JpW