
Ekta Mittal
Senior Analyst, Connected Devices at CCS Insight
@ccsinsight - Smartphones, wearables, AR/VR | Ex-@idc | Ex-TechInsights | Technology enthusiast | Innovation follower (views my own, retweets not endorsements)
Articles
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1 month ago |
ccsinsight.com | Ekta Mittal
The Indian smartphone market is the second-largest in the world, characterized by the sheer volume of new device shipments. Feature phones still account for about a quarter of sales, but this segment is shrinking. However, total sales only grew by a modest 2% in 2024. With feature phones fading into the background, why isn’t the primary smartphone market booming as expected?
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Aug 23, 2022 |
strategyanalytics.com | Ekta Mittal
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Aug 14, 2021 |
idc.com | Will Wong |Upasana Joshi |Ekta Mittal |Sachin Mehta
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Feb 16, 2021 |
idc.com | Kiranjeet Kaur |Ahmed M. Ahmed |Upasana Joshi |Ekta Mittal |Will Wong
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Shared my views with @ETTelecom on how Tata Electronics' strategic move to expand beyond manufacturing @Apple devices, partnership with @Microsoft @Dell @HP highlights its broader vision mirroring @HonHai_Foxconn. By- @diarekhiET https://t.co/KbJCx1vAUq

Visited @controlZ_world refurbishment facility- Renew Hub.🚀Secured $3Mn funding to establish this fully automated facility with 300+ testing capabilities including AI, battery testing etc. 🌱Loved the sustainable office design using bamboo, mud & a preserved tree at the entrance https://t.co/BJ1mbQyAKZ

I came across an interesting Diwali marketing campaign at a local retailer in Delhi yesterday for Dhanteras. As online competition heats up, offline stores are turning to creative strategies to capture consumer attention. https://t.co/N68Cbz1fJX