Elise Dopson
Digital Marketing Writer at Freelance
freelance writer and coach • words: business insider, shopify, hubspot, content marketing insitute, cxl • founder @joinpf and @helpab2bwriter (acq '22)
Articles
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Nov 30, 2024 |
ecommercefastlane.com | Steve Hutt |Elise Dopson
First impressions are 94% design-related. That means, if a prospective customer’s first experience with your brand occurs on a confusing landing page, they might not stick around. In fact, 48% of users call a business’s website design the most important factor in determining a brand’s credibility—and they can make that snap judgment within a mere 50 milliseconds. The truth is, even some of the world’s biggest brands have ineffective landing page design.
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Nov 29, 2024 |
ecommercefastlane.com | Steve Hutt |Elise Dopson
If you’re on social media, you’re probably familiar with the many influencers who promise entrepreneurs an easy pathway to success via dropshipping. Claims like that can make anyone skeptical, so you may be debating whether dropshipping is worth your time. In this article, discover if starting a dropshipping business on Shopify is still a profitable venture in 2025. Learn six key factors that will influence your dropshipping success. What is dropshipping in 2025?
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Nov 28, 2024 |
ecommercefastlane.com | Steve Hutt |Elise Dopson
There’s a lot that goes into creating an ecommerce website. Choose a domain name that matches your brand, find an ecommerce platform, tinker with templates, upload your product catalog…the list goes on. Web hosting—a service that makes it possible for customers to visit your new ecommerce site—is often forgotten about (or disregarded entirely). But it’s one of the most important elements of an online store.
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Nov 26, 2024 |
uscreen.tv | Dann Albright |Elise Dopson
YouTube is a major player in the world of online video. And while it’s often the default channel for creators who want to make money from their videos, it’s not always the best option. More YouTube creators are burnt out than ever before since the monetization potential on YouTube is limited. Especially if you’re relying on AdSense—the platform’s built-in advertising program.
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Nov 13, 2024 |
ecommercefastlane.com | Steve Hutt |Elise Dopson
Cannabidiol (CBD) products have become super popular over the past few years, with sales of CBD products in the US set to reach $4.23 billion in 2026. Some 44% of regular CBD consumers spend between $20 and $80 per month on oil tinctures, gummies, creams, and other small, lightweight, easily shippable products. With recent regulatory relaxations across the US, CBD dropshipping is a lucrative idea for those looking to start a business.
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