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1 week ago | 
housingwire.com | Emile L'Eplattenier |Gina Baker
Some people seem like they were born lucky. On paper, at least, Tyler Whitman does too. He was picked to star in Bravo’s Million Dollar Listing, got in on the ground floor of brokerage startup Triplemint and had the boyish good looks necessary to become the media darling he is today. But Tyler Whitman wasn’t born lucky. Not even close. When he first landed in New York City from Alabama, he could only find work as a waiter and handing out flyers in Times Square.
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2 weeks ago | 
housingwire.com | Emile L'Eplattenier |Gina Baker
I wasn’t expecting much when Douglas Elliman invited me to their Manhattan office to pitch their new AI-powered property search feature on their website. I knew they would offer me expensive coffee, pastries with names I can’t pronounce and a cookie-cutter spiel on why typing into a ChatGPT-style AI search box is somehow “the future of home search.” I was wrong. Dead wrong.
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2 weeks ago | 
housingwire.com | Emile L'Eplattenier |Gina Baker
Agents: Do you love your job? If you don’t or hesitate to answer the question, you might want to consider a new career. Real estate might not be for you — sorry. Sure, you might make it a few years. You might even make some decent money. But to build a lasting real estate career, you need to love it. After nearly 40 years on the job, Joan C. Billick still loves real estate. I can prove it to you: I had a 20-minute call scheduled with Billick this afternoon.
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2 weeks ago | 
housingwire.com | Megan DeMatteo |Emile L'Eplattenier
These leading real estate marketing companies can help you enhance your branding & expertly market you & your listings to earn more in 2025.
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4 weeks ago | 
housingwire.com | Emile L'Eplattenier |Gina Baker
Is virtual staging finally ready for its close-up? We think it is. The days of AI-staged photos that look more like Salvador Dali paintings than comfy living rooms or HGTV-ready kitchens are long gone. The images today’s virtual staging companies can create using AI are shockingly realistic and, dare we say it, stylish. AI can create virtually staged images to match any trendy interior design style you can dream up for a small fraction of the price of traditional virtual staging.
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4 weeks ago | 
housingwire.com | Gina Baker |Emile L'Eplattenier
I know what you’re thinking, and to be truthful, I thought so too. Door knocking? You want me to knock on people’s doors, disrupt their day and then pitch my services to them? If the anxiety is building in your chest just thinking about it, that’s a normal reaction. But as soon as you get over that anxiety, the sooner you’ll realize how door knocking in real estate is a tried-and-true lead generation technique that will build your business.
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1 month ago | 
housingwire.com | Emile L'Eplattenier |Gina Baker
Generating a new lead can feel like magic. That little dopamine kick you get just from talking to someone who might hire you is part of what makes this job so fulfilling. It’s thrilling and addictive. But what if you could get that same rush without having to white-knuckle it through a cold call or shell out a thousand bucks a month to Zillow? Laura Griffin did just that — by accident. She moved to a new city and decided to start a Facebook Group for moms to make new friends.
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1 month ago | 
housingwire.com | Gina Baker |Emile L'Eplattenier
There is an endless supply of real estate statistics out there, but what the heck do you do with all of them? Well, the old saying “knowledge is power” rings very true here. Stats are the fuel to the fire of the real estate market and will make you exude confidence in conversations with potential clients–making them feel confident in hiring you to represent them. Think about it: Would you get surgery from a surgeon who can’t explain the procedure? I think not.
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1 month ago | 
housingwire.com | Emile L'Eplattenier |Gina Baker
Are you afraid of failing out of real estate in 2025? If you’re not, maybe you should be. Red flags are everywhere. Case in point: an updated list of the dizzying number of Trump’s executive orders that impact housing is one of HousingWire’s most popular stories of 2025. Politics aside, If you’re not at least a little worried, you’re probably not paying attention. A storm — maybe even a perfect storm — is coming for the real estate industry. Ricky Carruth isn’t worried.
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1 month ago | 
housingwire.com | Emile L'Eplattenier |Gina Baker
Do you have the confidence to talk yourself out of a six-figure payday? Abraham Sarway did. As he and his clients walked out the door of a multi-million home they had just toured together, the buyer told Sarway he wanted to submit an offer. Sarway thought of the commission check and what he could buy with it: a well-equipped Mercedes S Class. A vacation cabin upstate. It was life-changing money. All he had to do to get it was say yes.
