Eric Taub

California, Los Angeles, United States

Contributing Tech Writer at The New York Times

Corporate consultant in healthcare and CE (Panasonic, Apple, IBM, others). Contributing tech writer to The New York Times and many other publications/blogs.

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Articles

How Online Reviews and Ratings Have Evolved for Customers

Dec 4, 2024 | nytimes.com | Eric Taub

In the 1980s, Ed Koch, then New York's mayor, often grabbed bemused commuters emerging from the subway, asking them a simple, surprising question: "How am I doin'?"Today, that query seems to be asked of everyone, all day long. Whether you've bought detergent or just had a colonoscopy, every store, website, health care provider, airline, credit card company, hotel and car dealership wants to know if you're satisfied, how they could improve and whether you'll recommend them.
A Driving Tour of Southern California’s Back Roads

Oct 29, 2023 | nytimes.com | Eric Taub |Julie Shaver

Perhaps nothing defines Los Angeles like the freeways: ribbons of asphalt and steel (and traffic jams) tying coast, valley and mountains together in a multilane, limited-access web. These highways were considered so essential that planners right through the center of swanky Beverly Hills. But it wasn’t always this way.