Evan Brown

Oct 13, 2024 | adland.tv | Evan Brown

by: Evan Brown, Oct 13 2024 - 10:05pm “In the world of advertising, there's no such thing as a lie. There's only expedient exaggeration.” —Cary Grant in North By NorthwestIt shouldn’t be surprising that some of the smartest people are also poor communicators outside of their own circle. This oversight clearly reveals a fear of losing control over their communication style.

Oct 9, 2024 | adland.tv | Evan Brown

The actor’s name was Ben Curtis. And if you saw any of the ads growing up, you might have thought, huh he kinda seems like a typical slacker stoner. That might have been the case because his tenure as the Dell guy came to a swift end after three years because he was busted buying a bag of marijuana. He also claimed he was blacklisted from the entertainment industry as a result.

Oct 1, 2024 | splicetoday.com | Evan Brown

Last week I was on a commercial advertising shoot in New York with my wife to make some magic. Despite having worked many times together over the years, it was our first shoot and only our second time together in New York. The first time was when we met in the lobby of the W Hotel on Lexington Ave. That location closed a few years ago. The shoot was in The East Village on 13th St., a block from 14th St.’s permanent stench of urine and desperation. And so much weed.

Aug 15, 2024 | adland.tv | Evan Brown

They also made a nifty film for their PR launch. “As humans, desires drive our every decision, from which snack we choose to satisfy a craving, to which causes we support,” explains Andi Davids, Global Strategic Business Director at Bulletproof. “Psychology tells us it's our desires that inspire us to act - they help us see how our lives might be better. But to satisfy our desires, we can’t settle for the status quo; we need disruption, to challenge existing thought patterns and behaviours.

Aug 8, 2024 | splicetoday.com | Evan Brown

Over the past two years or so, tallow has made a comeback, although that might not be the best word to describe it. Prior to 2022, the only time the word came up in conversation was usually regarding candles. Growing up in Western Pennsylvania, I vaguely associated tallow with the Amish, but that was about it. Now it’s unavoidable. Tallow is shilled on podcasts, demonstrated in YouTube videos, and appears in every other post in my Instagram feed.