Frances Sheen

Sydney

Head of Content at Mediaweek (Australia)

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Articles

Dotdigital research

1 day ago | mediaweek.com.au | Frances Sheen

Australian consumers are among the world’s most brand-agnostic, with new research revealing they are 69% more likely to lack brand loyalty altogether. The finding comes from Dotdigital’s latest global consumer insights study, The Loyalty Divide, which paints a clear picture of a market where trust, transparency, and tangible value have overtaken traditional loyalty tactics.
Australians lead the world in brand neutrality - and 10% refuse to share data with brands

1 day ago | harro.com | Frances Sheen

Australian consumers are among the world’s most brand-agnostic, with new research revealing they are 69% more likely to lack brand loyalty altogether. The finding comes from Dotdigital’s latest global consumer insights study, The Loyalty Divide, which paints a clear picture of a market where trust, transparency, and tangible value have overtaken traditional loyalty tactics.
AFR appoints Howatson+Company as creative agency of record

2 days ago | mediaweek.com.au | Frances Sheen

In a move signalling a fresh chapter for one of Australia’s most respected media brands, the Australian Financial Review has appointed Howatson+Company as its new creative agency of record. The partnership comes as AFR, part of Nine’s publishing division, looks to evolve its brand identity to better reflect its standing in a modern media landscape, without losing the authority and trust it has built over more than 70 years of reporting on business, finance, and politics.
First look at new NCIS spinoff: Tony & Ziva

3 days ago | mediaweek.com.au | Frances Sheen

Paramount+ has unveiled the first-look trailer for NCIS: Tony & Ziva, the next chapter in the globally successful NCIS franchise which includes NCIS: Sydney. The 10-episode original series is set to premiere later this year exclusively on the streaming platform. Tony & Ziva picks up years after Ziva David’s apparent death and Tony DiNozzo’s subsequent decision to leave NCIS and raise their daughter, Tali.
Inside Seven’s multi-million Melbourne move

3 days ago | mediaweek.com.au | Frances Sheen

After more than two decades at Docklands’ Harbour Esplanade, the Seven Network has officially opened the doors to its new purpose-built Melbourne headquarters at Melbourne Quarter Tower (MQT) on Collins Street. The move marks a significant chapter in Seven’s broadcast evolution, with 7NEWS Melbourne signing off for the final time from its long-standing Broadcast Centre Melbourne (BCM) on Sunday night.
Snapchat doubles down on Gen Z with new tools

6 days ago | mediaweek.com.au | Frances Sheen

Snapchat is sharpening its focus on Gen Z and performance marketing with a suite of new products designed to deliver business results at scale. Announcing the launch of its new brand campaign “Say it in a Snap,” Snapchat is spotlighting the platform’s unique appeal for spontaneous, authentic communication, particularly among 13 to 24-year-olds, 90% of whom use the app in Australia.
Triple M welcomes social media stars to lead new national show

6 days ago | mediaweek.com.au | Frances Sheen

Triple M has announced the final addition to its Drive programming, unveiling a brand-new national show, Lu & Jarch, airing weekdays from 2pm to 4pm starting Tuesday, June 10. The show will bring Triple M’s signature comedy to early afternoons, bridging into the sport-led Rush Hour programs airing across the country from 4pm to 6pm – the spot recently held by broadcaster Marty Sheargold. Sheargold’s exit, was sparked by the comedian’s controversial comments surrounding women’s sport.
DDB Sydney appoints new Head of Design: Caroline Gilroy

6 days ago | mediaweek.com.au | Frances Sheen

DDB Group Sydney has appointed highly acclaimed designer Caroline Gilroy as its new Head of Design, Chief Creative Officer Matt Chandler announced today. Gilroy brings more than two decades of experience to the role, having worked in senior design positions in Sydney, London, New York, and Melbourne.
AI brings underworld figure back to life in podcast, The Gangster’s Ghost

6 days ago | mediaweek.com.au | Frances Sheen

The Australian has launched The Gangster’s Ghost, a true crime podcast that blends advanced audio technology with investigative journalism to resurrect one of Sydney’s most notorious underworld figures. The ten-part series investigates the life and mysterious murder of Stewart John Regan, also known as “The Magician,” a feared gangster whose violent reign ended in 1974 when he was killed at the age of 29.
Out of Home talent honoured at Outdoor Media Association Awards

6 days ago | mediaweek.com.au | Frances Sheen

The Out of Home (OOH) sector paused to celebrate its brightest talent last night at the 2025 Outdoor Media Association (OMA) Industry Awards, held at Crown Sydney. Described as a night of energy, recognition and camaraderie, the event highlighted the professionals whose creativity, innovation and dedication continue to elevate the Out of Home industry in Australia. This year saw over 90 nominations across 15 categories, reflecting both the momentum and depth of talent within the OMA membership.