Franco Faraudo

San Diego

Editor and Co-Founder at Propmodo

Co-founder of @propmodo, a publication about innovation in the built world. Tweets are for me but I’ll let you read them I guess.

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Articles

Gensler Report Shows What Makes Cities "Sticky"

1 week ago | propmodo.com | Franco Faraudo

The popular saying "demographics is destiny" was coined by French philosopher Auguste Comte. While it is doubtful that the famed "father of sociology" actually uttered the phrase verbatim, the observation remains as relevant now as it was over 200 years ago when it was first used. The idea of understanding demographic changes to glean insights into the future is particularly important for the real estate industry.
Questions Arise About Crowdfunding Platform's Continued Outage

1 week ago | propmodo.com | Franco Faraudo

The crowdfunding platform Landa has been around since 2022. Earlier this year, the company's app had become inoperable and complaints against the company mounted. Now, an exposé has shown the repeated excuses the company has used to avoid explaining exactly why its users are not able to access their funds. Even if Landa is able to fix what they call a technical issue, it will be hard for them to continue to attract investors.
Times Square Project Highlights Incentives' Role in Office-to-Housing Conversions

1 week ago | propmodo.com | Franco Faraudo

Times Square is one of the most visited places in the world. On a busy day, half a million visitors can visit the area. Most of them have no idea that the 38-story office tower that sits at the counter of 7th Ave and 42nd Street, just a short block away from the Times Square plaza, has been empty since 2022. Like other older buildings in Midtown Manhattan, 5 Times Square has struggled to attract new tenants after its former occupant, EY, left for a newer building across town.
Sexual Harassment Scandal Exposes the Disfunction at the Appraisal Institute

1 week ago | propmodo.com | Franco Faraudo

The Vice President of the Appraisal Institute, Craig Steinley, has been voted out of his role after an investigation exposed multiple gripping allegations had been filed against him. Steinley's lawyers have vowed to fight against what they consider to be "baseless claims" and "a deliberate act of retaliation driven by internal politics." The Appraisal Institute has already had to settle with a former employee last year for a different claim against Steinley and the organization.
Trump's Tax Bill Seen as Win for Real Estate Industry

1 week ago | propmodo.com | Franco Faraudo

President Trumps "Big Beautiful Bill Act" has been approved by the House of Representatives, a major milestone on its path to becoming a law. The bill included many changes to the current tax code, some quite controversial. According to some real estate trade groups, some of those provisions are rather beneficial for the real estate industry. Both the National Association of Realtors and the Mortgage Bankers Association praised the proposed tax code.
SEC Alleges Unicoin Overstated Value of Real Estate Backing Its Crypto Token

1 week ago | propmodo.com | Franco Faraudo

Charges have been filed against Unicoin executives for what the SEC claims is fraud connected to the $100 million that was raised from more than 1,000 investors. The Securities and Exchange Commission says that Unicoin used false and misleading statements about the value of the real estate that backed their coin. "The real estate assets were worth a mere fraction of what the company claimed, and the majority of the company's sales of rights certificates were illusory," the complaint read.
London's Largest Urban Renewal Offers Blueprint for Retrofitting Historic Buildings

1 week ago | propmodo.com | Franco Faraudo

King's Cross is an area of London that is home to three of England's busiest rail stations. Historically, it was not considered a desirable place to live. Charles Dickens is believed to have drawn inspiration from the area for novels like Oliver Twist and Bleak House. In 2015, a 67-acre parcel of land situated between two of the rail stations, formerly used as a warehouse and distribution center for goods like grain and coal, was put up for sale.
How Tenant Rep Brokers Are Guiding Startups on Office Strategy

1 week ago | propmodo.com | Franco Faraudo

The end of the pandemic ushered in the hybrid work era. Companies that experimented with remote work discovered both benefits and drawbacks. The solution for many has been a blend of remote and in-office work, though every company defines hybrid work differently. Some require employees to be in the office on specific days, while others let them choose. To support these flexible schedules, many companies have incorporated flexible office arrangements into their lease portfolios.
Soundproofing is Becoming a Popular Multifamily Amenity

2 weeks ago | propmodo.com | Franco Faraudo

As cities densify they become noisier. The increasing level of noise pollution has created a demand for an unconventional amenity in multifamily buildings: quiet. Luxury developments are already starting to attract attention (and buyers) for their "soundproof" units. Apartment dwellers are no longer willing to listen to their neighbors, noise problems are 43% of neighbor complaints in noise-sensitive cultures like Japan.
Smarter, Healthier Buildings Become a Strategic Edge for Modern Workplaces

2 weeks ago | propmodo.com | Franco Faraudo

Offices aren't typically seen as healthy environments. Some may offer a fitness room or stock healthy snacks, but few people associate office work with well-being. What if that perception could change? What if the office promoted a healthy lifestyle in ways no other environment could? There's growing evidence that prioritizing health and wellness in the workplace reduces turnover and boosts productivity.