Heidi Dean

1 week ago | marketing4actors.com | Heidi Dean

If you’ve ever “stitched” a video on TikTok, you’ll love Instagram’s version: Sequencing. And if you haven’t? Don’t worry—I’ll walk you through it. Sequencing is one of the easiest ways to:Create content without starting from scratch. Align your account with other creators (yes, the algorithm notices!)Get on someone’s radar (they’ll get a notification you ‘SEQUENCED’ their post). Respond to viral content with your unique take.

2 weeks ago | marketing4actors.com | Heidi Dean

The performances are clean. The delivery is specific. The ‘watch time’ is high. And they’re super engaging!He’s built a following (on IG, TikTok & Youtube) and booked opportunities—not by posting for actors, but by posting as a storyteller who knows who he’s talking to. Before we talk about how to make monologues work let’s discuss one of the most important metrics on social media:WATCH TIME. Why Watch Time Matters:Instagram, TikTok and Youtube reward content people finish watching.

1 month ago | marketing4actors.com | Heidi Dean

Caption Starter: 🗣 “A little BTS from my shoot with [tag photographer]! What you don’t see? Me hyping myself up with showtunes between takes. 😅”7. Manifest Your Dream RolePair a headshot with a dream project and invite your audience in. Caption Starter: 🗣 “Tell me this isn’t giving ‘guest star on Only Murders in the Building.’ Manifesting it into existence.”8. The Moment vs. The PhotoCreate a quick Instagram Reel showing the behind-the-scenes moment followed by the final polished shot.

Sep 19, 2024 | marketing4actors.com | Heidi Dean

Heidi Dean is a leading social media strategist for actors. She’s a writer for Backstage Magazine and a frequent speaker for SAG-AFTRA, AEA, SAG-AFTRA Foundation, film festivals, conferences, podcasts and universities across the country. She is also the author of the #1 bestseller Social Media for Actors: 100 Essential Tips to Grow, Thrive and Survive Online. Heidi was a proud member of SAG-AFTRA & AEA and a working professional actor for over 20 years.

Jul 29, 2024 | marketing4actors.com | Heidi Dean

Although training is crucial to an actor’s success, there are many other skills that can help lead to a thriving career. Networking, goal-setting, better habits, and social media know-how are all important skills to possess that, unfortunately, many actors are never taught. In honor of Paperback Book Day (July 30th), here are 8 books for actors (not about the craft of acting) that teach essentials skills to enrich your #actorslife.