Ingrie Williams

2 weeks ago | theglobeandmail.com | Ingrie Williams

1 month ago | theglobeandmail.com | Ingrie Williams

2 months ago | ellecanada.com | Ingrie Williams

Getting curious is key to becoming a more sustainably minded consumer. “Be aware of brands that make green claims without providing any specific information to back them up or products that are labelled ‘natural’ or ‘eco friendly,’ as those claims are not certified,” says Sarah King, a senior campaign strategist at Greenpeace Canada. Third party certifications, however, are something The Detox Market’s Laura Shartun keeps an eye out for.

2 months ago | ellecanada.com | Ingrie Williams

From the most positive POV, green beauty has blossomed into a garden of betterment. “For me, green beauty means creating products with minimal impact on the environment while delivering exceptional performance for every human,” says Jenn Harper, founder and CEO of Canadian Indigenous-led brand Cheekbone Beauty.

2 months ago | theglobeandmail.com | Ingrie Williams