Jack O'Brien

2 weeks ago | yahoo.com | Jack O'Brien

Long ago, during a time much different than today, telemark wasn’t just en vogue. It held the distinction of being the technique of the backcountry skier in North America. That cachet stoked strong demand, and the telemark marketplace of the new millennium teemed with gear. Years before social media and smartphones, when ski towns were quiet and affordable and the jamband ethos still had strength, legacy free-heel models abounded while new SKUs routinely came to market–even from alpine brands.

2 weeks ago | campaignlive.com | Jack O'Brien

Days ago, most of the OPDP staff and leadership were among the thousands of workers laid off by HHS Secretary Robert F. Kennedy, Jr.Amid the recent widespread cuts to the Department of Health and Human Services, one impacted entity stands out: the Office of Prescription Drug Promotion (OPDP). Housed under the Food and Drug Administration, OPDP was created in 2011 to oversee prescription drug promotion.

3 weeks ago | yahoo.com | Jack O'Brien

I needed time on the mountain. This snowbound hulk of earth and stone had been my solace since I could remember. But I needed it now more than I ever had before. Two weeks earlier my younger sister unexpectedly passed away in her sleep, and finding clarity through the waves of emotions that ensued was nearly impossible. Under a balmy spring sun, I thought I could maybe find some peace on an afternoon resort skin.

3 weeks ago | campaignlive.com | Jack O'Brien

Over a month into Robert F. Kennedy Jr.’s tenure as HHS Secretary, leaders in pharma, medical marketing and media circles are preparing for a potential TV pharma ad ban. While taking a business-as-usual approach, industry leaders have been awaiting a potential proposal from Health and Human Services Secretary Robert F. Kennedy Jr. to ban pharmaceutical ads.

1 month ago | yahoo.com | Jack O'Brien

In an office nestled amongst the rolling pine-perfumed hills of north-central Washington, not far from the Canadian border, Nils Larsen, a veteran of the ski world for the better part of four decades, talks about skiing–minimalist, backcountry, free-heel skiing. His boutique brand Altai Skis–a small, eclectic, almost countercultural establishment–finds its home in tiny and idyllic Curlew, far from the business hubs and distribution centers of Salt Lake City and Denver.